Amazon, TikTok & Shopify E-commerce and Digital Marketing Manager (Remote)

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Written by AI from the job title and company, not by Entrepreneur Cooperative, so some details may not match this job. The employer's own page has the real description.

Overview

The Amazon, TikTok & Shopify E-commerce and Digital Marketing Manager at Entrepreneur Cooperative is responsible for developing and executing comprehensive digital marketing strategies across multiple e-commerce platforms. This role encompasses overseeing product listings, optimizing SEO, managing advertising campaigns, and tracking performance metrics to enhance sales and brand visibility. The ideal candidate will leverage data-driven insights to drive engagement, conversion, and retention, ensuring alignment with the company's overall business objectives while fostering a culture of innovation in digital marketing practices.

Job Responsibilities

• Develop, implement, and manage comprehensive marketing strategies for Amazon, TikTok, and Shopify to enhance brand presence and sales performance.
• Monitor and optimize product listings, ensuring all content is SEO-optimized and aligned with industry best practices.
• Create and manage paid advertising campaigns across various platforms, including PPC, social media ads, and email marketing.
• Analyze performance metrics and prepare regular reports to evaluate campaign effectiveness and ROI.
• Collaborate with cross-functional teams to align marketing strategies with product offerings and promotional schedules.
• Stay current with trends in e-commerce and digital marketing, making data-driven recommendations for improvements.
• Execute A/B testing for marketing campaigns to determine effective strategies and optimize outcomes.
• Engage with customers through social media channels to foster community engagement and gather feedback for continuous improvement.

Qualifications

• Bachelor's degree in Marketing, Business, or a related field.
• Minimum of 3-5 years of experience in digital marketing, e-commerce management, or a similar role.
• Proficient in using Amazon Seller Central, Shopify, and TikTok advertising platforms.
• Strong analytical skills with experience in data analysis and reporting tools.
• Experience with SEO strategies and tools such as Google Analytics, SEMrush, or Ahrefs.
• Exceptional communication and interpersonal skills.
• Proficiency in project management tools, as well as Microsoft Office Suite or Google Workspace.

Technologies & Tools

The E-commerce and Digital Marketing Manager will utilize a variety of technologies and tools to perform their duties effectively. This includes e-commerce management platforms such as Amazon Seller Central and Shopify for product management, analytics tools such as Google Analytics and SEMrush for performance tracking and reporting, and digital marketing tools including social media marketing platforms, email marketing software, and project management tools. Familiarity with content management systems (CMS) and graphic design software may also be beneficial.

Ideal Candidates

The ideal candidate for this position will be highly motivated, results-driven, and possess a strong passion for e-commerce and digital marketing. They should be innovative thinkers who can adapt to the rapidly changing digital landscape and are eager to learn and grow within the role. Excellent organizational skills, attention to detail, and the ability to work independently or collaboratively within a team are essential. Strong problem-solving skills and a proven ability to manage multiple projects simultaneously will further contribute to their success in this position.