Assistant Trade Marketing Manager

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Written by AI from the job title and company, not by Kforce Inc, so some details may not match this job. The employer's own page has the real description.

Job Overview

The Assistant Trade Marketing Manager at Kforce Inc. will play a pivotal role in implementing and executing marketing strategies aimed at driving brand loyalty, market share, and revenue growth. This position will work closely with the trade marketing team to support the development and execution of promotional initiatives, analyze market trends, collaborate with cross-functional teams, and ensure that trade marketing activities align with broader business goals. The assistant will also assist in monitoring the effectiveness of campaigns and provide insights for continuous improvement.

Job Responsibilities

• Assist in the development of trade marketing strategies and execution plans.
• Support the management of promotional campaigns, including pricing strategies and retail execution.
• Analyze market data and consumer insights to identify new opportunities for growth.
• Collaborate with sales teams to ensure alignment on promotional efforts and messaging.
• Coordinate with cross-functional teams to execute trade marketing initiatives effectively.
• Monitor and report on the effectiveness of marketing programs and recommend improvements based on performance metrics.
• Assist in the preparation of sales presentations and marketing materials for trade events.
• Conduct competitive analysis and market research to inform strategic decision-making.
• Support budget management for trade marketing activities and ensure compliance with company standards.

Qualifications

• Bachelor’s degree in Marketing, Business Administration, or a related field.
• 1-3 years of experience in trade marketing, brand management, or related roles.
• Strong analytical skills with the ability to interpret quantitative data.
• Excellent communication and interpersonal skills for collaboration across various levels.
• Proficiency in Microsoft Office Suite; knowledge of marketing software is a plus.
• Ability to manage multiple projects simultaneously and prioritize effectively.
• Detail-oriented with a strong commitment to delivering high-quality work.

Technologies & Tools

The Assistant Trade Marketing Manager will utilize various technologies and tools to enhance marketing initiatives and campaign management. This includes customer relationship management (CRM) systems, data analytics platforms, and marketing automation software, as well as standard tools like Microsoft Excel, PowerPoint, and other project management applications to streamline workflows and improve collaboration within the team.

Ideal Candidates

Ideal candidates for the Assistant Trade Marketing Manager position will exhibit strong analytical capabilities and a strategic mindset, enabling them to identify opportunities and drive performance effectively. They will possess excellent communication skills and an ability to work collaboratively within a team environment, ensuring that initiatives align with overall business objectives. A proactive attitude towards problem-solving and a passion for marketing will set candidates apart, as will their eagerness to learn and adapt in a fast-paced corporate setting.