Associate Director, Strategic Marketing Operations- Irvine, CA / New York / Remote

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Written by AI from the job title and company, not by Allergan Aesthetics, so some details may not match this job. The employer's own page has the real description.

Job Overview

The Associate Director of Strategic Marketing Operations at Allergan Aesthetics will play a pivotal role in driving marketing excellence through the development and execution of strategic marketing initiatives. This position will be responsible for managing cross-functional alignment between marketing teams and other critical business functions, ensuring that marketing strategies are effectively implemented to maximize business growth. The Associate Director will also lead key projects, analyze market insights, and collaborate with internal and external stakeholders to enhance brand performance and market reach, all while maintaining a focus on the latest trends in aesthetic products and consumer engagement.

Job Responsibilities

• Develop and implement strategic marketing plans that align with business objectives and market trends.
• Collaborate with cross-functional teams including Sales, Product Development, and Regulatory Affairs to ensure cohesive project execution.
• Lead market research initiatives to gather insights on consumer behavior, competitive landscape, and industry trends.
• Manage and optimize marketing budgets to drive effective spending and ensure a positive return on investment.
• Provide analytical support by preparing reports and presentations that communicate key performance metrics and strategic recommendations.
• Oversee the creation and delivery of marketing materials, ensuring compliance with brand guidelines and regulatory requirements.
• Foster relationships with external partners, including agencies and vendors, to enhance marketing efforts.
• Act as a mentor and leader within the marketing team, fostering a culture of collaboration and innovation.

Qualifications

• Bachelor's degree in Marketing, Business Administration, or a related field; Master’s degree is preferred.
• A minimum of 7 years of experience in strategic marketing, preferably within the pharmaceutical or medical aesthetics industry.
• Proven track record of delivering successful marketing campaigns that drive business growth.
• Strong analytical skills with the ability to interpret complex data and market insights.
• Exceptional project management skills, with experience leading cross-functional teams.
• Excellent verbal and written communication skills, with the ability to influence and engage stakeholders at multiple levels.
• Proficiency in marketing technology tools, data analytics platforms, and CRM software.

Technologies & Tools

The Associate Director will utilize a variety of technologies and tools to execute marketing strategies effectively. Key software may include Customer Relationship Management (CRM) systems such as Salesforce, marketing automation tools like Marketo, and data analytics platforms such as Tableau. Familiarity with digital marketing channels and social media analytics tools will also be essential for assessing campaign performance and consumer engagement.

Ideal Candidates

Ideal candidates for the Associate Director position will be strategic thinkers with a combination of creative and analytical capabilities. They should exhibit strong leadership qualities and the ability to work collaboratively in a fast-paced, dynamic environment. A commitment to continuous learning and adaptability to changing market conditions are critical. Successful candidates will also demonstrate a passion for the aesthetics industry and an understanding of the unique challenges and opportunities within this market segment.