B2B SaaS Marketing Agency SEO Director (Remote)

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Written by AI from the job title and company, not by Powered by Search, so some details may not match this job. The employer's own page has the real description.

Overview

As the SEO Director at Powered by Search, you will be responsible for leading our SEO strategy for B2B SaaS clients, driving organic traffic, improving search engine rankings, and maximizing online visibility. You will work closely with cross-functional teams, managing the execution of data-driven campaign strategies to enhance our clients' digital presence. This role calls for a proactive leader who possesses a strong analytical mindset as well as expertise in the latest SEO best practices and trends. Your leadership will be integral in formulating innovative approaches to meet client objectives and contribute to the agency's overall growth.

Job Responsibilities

• Develop and execute comprehensive SEO strategies for diverse B2B SaaS clients to achieve their business goals.
• Lead keyword research initiatives and competitor analysis to identify growth opportunities and refine content strategies.
• Monitor, analyze, and report on the performance of SEO campaigns, using analytics tools to provide actionable insights.
• Collaborate with content and marketing teams to optimize website content, including landing pages, blogs, and technical content.
• Stay abreast of industry trends and algorithm updates to maintain competitive advantage and ensure best practices are adhered to.
• Manage a team of SEO specialists and provide training and mentorship to enhance their skills and performance.
• Develop and maintain client relationships, ensuring satisfaction and trust in the effectiveness of SEO strategies.
• Contribute to agency-wide initiatives and collaborate on cross-channel marketing strategies.

Qualifications

• Bachelor’s degree in Marketing, Business Administration, or a related field.
• Minimum of 5 years of hands-on SEO experience, preferably within a B2B SaaS environment.
• Proven track record in developing and executing successful SEO strategies.
• Strong knowledge of SEO tools (such as Google Analytics, SEMrush, Moz, etc.) and proficiency in Microsoft Excel.
• Experience with web development technologies (HTML, CSS, JavaScript) is a plus.
• Excellent analytical, organizational, and project management skills.
• Exceptional verbal and written communication skills.

Technologies & Tools

The SEO Director will work with a variety of technologies and tools, including but not limited to Google Analytics, Google Search Console, SEMrush, Ahrefs, Moz, and HubSpot. Familiarity with content management systems (CMS) like WordPress or similar platforms will also be necessary to effectively manage SEO efforts and optimize client websites.

Ideal Candidates

Ideal candidates for the SEO Director role will exhibit strong leadership abilities, a deep commitment to client success, and an insatiable curiosity for understanding the ever-evolving digital landscape. They will possess a strategic mindset paired with a hands-on approach to problem-solving. Excellent communication skills, the ability to mentor and inspire teams, and a passion for innovative digital marketing practices will further distinguish the right candidate for this position.