Content & Social Media Manager (with Video Editing Skills)

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Overview

The Content & Social Media Manager (with Video Editing Skills) at LILI CLASPE will play a pivotal role in enhancing our brand presence and engagement across digital platforms. This position involves creating, curating, and managing published content, with a strong emphasis on video production. The ideal candidate will be responsible for developing social media strategies, analyzing performance metrics, and leveraging creative storytelling to amplify the voice of LILI CLASPE. This role requires a blend of innovation, analytical thinking, and hands-on video editing skills to produce captivating and high-quality multimedia content.

Job Responsibilities

• Develop, implement, and manage social media strategies to increase brand awareness and engagement.
• Create, edit, and curate compelling video content for various social media platforms.
• Monitor and analyze social media metrics to assess performance, providing insights and recommendations for improvement.
• Collaborate with internal teams to ensure brand consistency across all channels.
• Engage with the online community, responding to comments and messages in a timely manner.
• Stay updated on trends in social media and video production, applying best practices to enhance content relevance.
• Plan and execute social media campaigns aligned with marketing goals and objectives.

Qualifications

• Bachelor’s degree in Marketing, Communications, or a related field.
• Proven work experience as a Social Media Manager or similar role, ideally within the fashion or lifestyle industry.
• Demonstrable video editing skills using software such as Adobe Premiere Pro, Final Cut Pro, or similar tools.
• Strong understanding of social media platforms, algorithms, and trends.
• Excellent verbal and written communication skills, with an aptitude for storytelling.
• Proficiency in analytics tools to measure and report on social media performance.
• Creative mindset with the ability to generate fresh ideas for content development.

Technologies & Tools

The successful candidate will utilize various technologies and software essential for content creation and performance analysis. This includes social media management tools such as Hootsuite and Buffer, video editing software like Adobe Premiere Pro or Final Cut Pro, graphic design tools like Canva and Adobe Photoshop, as well as analytics tools such as Google Analytics and Facebook Insights to track engagement and campaign success.

Ideal Candidates

Ideal candidates for the Content & Social Media Manager position will possess a passion for digital marketing and a deep understanding of the evolving landscape of social media. They will be creative thinkers with strong organizational skills and an eye for detail. The ability to work collaboratively within a team and adapt to dynamic environments while managing multiple projects is essential. Furthermore, a proactive approach to learning and embracing new trends will make the candidate an asset to the LILI CLASPE team.