Data Analyst

This employer is seeking a data-driven professional to enhance their marketing analytics capabilities. The role involves transforming raw data into actionable insights to improve marketing strategies and campaign performance.

The Role

• Analyze marketing data to identify trends, behaviors, and patterns that inform strategic decision-making.

• Develop and maintain reports and dashboards to track key performance indicators and measure campaign effectiveness.

• Collaborate with stakeholders to define measurement plans, support data governance, and ensure data accuracy.

• Conduct data quality assurance checks and troubleshoot data discrepancies.

• Translate complex data findings into clear, compelling narratives for various audiences.

What You'll Need

• Bachelor's degree in a relevant field or equivalent practical experience.

• Minimum of 3 years of experience in marketing analytics, performance marketing, or a related area.

• Proficiency with marketing analytics platforms such as Google Analytics, Adobe Analytics, or similar tools.

• Strong understanding of marketing principles and data analysis techniques.

• Excellent communication and presentation skills, with the ability to convey technical information to non-technical stakeholders.

What's On Offer

• Competitive salary

• Opportunity to work with a company focused on member well-being and innovation.

• Collaborative environment with opportunities for professional growth.

• Support for the responsible use of AI in the workplace.

Apply via Haystack today!