Digital Campaign Operations Manager Remote

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Written by AI from the job title and company, not by Liberty Personnel Services, Inc., so some details may not match this job. The employer's own page has the real description.

Job Overview

The Digital Campaign Operations Manager at Liberty Personnel Services, Inc. will play a critical role in the execution and optimization of digital marketing campaigns. This position requires a detail-oriented individual with a strategic mindset who can collaborate effectively with various teams to ensure that digital initiatives are delivered on time, within budget, and aligned with overall business objectives. The successful candidate will be responsible for managing the day-to-day operations of digital campaigns, analyzing performance metrics, and implementing improvements to enhance campaign effectiveness.

Job Responsibilities

• Oversee the planning, execution, and optimization of digital marketing campaigns across various channels.
• Collaborate with cross-functional teams, including marketing, creative, and data analytics, to ensure campaign alignment with business goals.
• Manage budgets for digital campaigns and ensure operational efficiency to maximize ROI.
• Conduct performance analysis and reporting on campaign results, identifying trends and areas for improvement.
• Assist in the development of digital marketing strategies and tactics based on industry trends and competitive analysis.
• Implement best practices for audience targeting, ad placements, and overall digital experience.
• Maintain up-to-date knowledge of digital marketing trends and emerging technologies.

Qualifications

• Bachelor’s degree in Marketing, Communications, Business Administration, or a related field.
• Minimum of 3-5 years of experience in digital marketing, with a focus on campaign management.
• Strong analytical skills, with the ability to interpret data and make data-driven decisions.
• Proven experience with digital marketing tools and platforms, such as Google Analytics, SEO tools, and email marketing solutions.
• Excellent organizational and project management skills, with a keen attention to detail.
• Strong communication skills, both written and verbal, with the ability to work collaboratively in a team environment.

Technologies & Tools

The Digital Campaign Operations Manager will utilize a variety of technologies and tools to execute and analyze campaigns. Proficiency in software such as Google Ads, Facebook Ads Manager, CRM systems, and marketing automation platforms (e.g., HubSpot, Marketo) is expected. Additionally, analytical tools such as Google Analytics and A/B testing software will be essential for monitoring campaign performance and effectiveness.

Ideal Candidates

The ideal candidate for this position will possess a blend of creativity and analytical thinking, demonstrating the ability to manage multiple projects simultaneously with a proactive approach. Candidates should be self-motivated, results-driven, and capable of adapting to evolving digital marketing landscapes. Strong interpersonal skills, along with the ability to collaborate across teams and communicate effectively with stakeholders, will contribute significantly to success in this role.