Digital Marketing Manager - Partner Events - Remote | WFH

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Job Overview

The Digital Marketing Manager - Partner Events at Get It Recruit - Hospitality is responsible for developing and executing innovative marketing strategies that enhance partner engagement and drive attendance at events. This role will focus on digital marketing initiatives to create comprehensive campaigns that resonate with target audiences, promote key partnership events, and ultimately contribute to overall business growth. The successful candidate will collaborate with cross-functional teams to ensure that events are effectively marketed through various digital channels, while also analyzing data to refine strategies and maximize impact.

Job Responsibilities

• Develop and implement comprehensive digital marketing strategies for partner events.
• Manage, create, and distribute content across various digital platforms to enhance event visibility.
• Analyze and report on campaign performance, adjusting strategies based on data insights.
• Collaborate with internal stakeholders to develop promotional materials and event branding.
• Leverage social media, email marketing, and SEO techniques to drive registrations and engagement.
• Coordinate with external vendors and partners to ensure cohesive marketing efforts.
• Manage budgets and track expenditures related to digital marketing initiatives.

Qualifications

• Bachelor’s degree in Marketing, Communications, Business, or a related field.
• Minimum of 5 years of experience in digital marketing, preferably in hospitality or event marketing.
• Proven experience in managing large-scale event marketing campaigns.
• Strong analytical skills with the ability to interpret data and generate actionable insights.
• Excellent written and verbal communication skills.
• Proficiency in digital marketing tools and platforms, including email marketing software, social media management tools, and analytical tools.
• Strong project management skills and attention to detail.

Technologies & Tools

The Digital Marketing Manager will utilize various technologies and tools to execute marketing strategies effectively. This includes Customer Relationship Management (CRM) software such as Salesforce, email marketing platforms like Mailchimp or Constant Contact, social media management tools like Hootsuite or Buffer, and analytics tools such as Google Analytics and Google Ads. Familiarity with content management systems (CMS) such as WordPress or HubSpot will also be essential for managing digital content and monitoring performance metrics across campaigns.

Ideal Candidates

The ideal candidates for this position are innovative thinkers with a passion for digital marketing and event management. They are data-driven, able to make strategic decisions based on analytical insights, and have a keen eye for detail. Strong interpersonal skills are crucial, as this role requires collaboration with diverse teams and partners. Successful candidates will be adaptable, staying current with industry trends, and will possess a proactive approach to problem-solving as they navigate the challenges of digital marketing within the hospitality sector.