Digital Partner Marketing Manager - Remote

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Written by AI from the job title and company, not by EPAM Systems, so some details may not match this job. The employer's own page has the real description.

Job Overview

The Digital Partner Marketing Manager at EPAM Systems will play a pivotal role in developing and executing marketing strategies that enhance our partnerships and strengthen the visibility of our digital solutions. This remote position requires an individual who can analyze market trends, create co-branded marketing materials, and collaborate closely with both internal teams and external partners to drive joint revenue initiatives. The successful candidate will possess a strategic mindset and strong project management skills to ensure seamless execution of marketing campaigns and programs that promote our partners' offerings as well as EPAM's expertise in the digital landscape.

Job Responsibilities

• Design and implement partner marketing strategies that align with overall business goals.
• Develop co-marketing programs and campaigns to promote partner offerings and drive leads.
• Collaborate with sales and partner management teams to identify opportunities for joint initiatives.
• Create compelling marketing content, including presentations, case studies, and communication materials.
• Analyze marketing performance and provide insights to optimize future campaigns.
• Manage the operational aspects of partner marketing programs, including budgets and timelines.
• Conduct regular partner training sessions to enhance their ability to effectively market EPAM solutions.
• Serve as the primary point of contact for partner marketing inquiries and requests.

Qualifications

• Bachelor’s degree in Marketing, Business, or a related field.
• Minimum of 5 years of experience in partner marketing or digital marketing.
• Strong understanding of digital marketing channels, tools, and best practices.
• Proficient in analytics tools and CRM platforms to measure campaign effectiveness.
• Excellent written and verbal communication skills.
• Ability to manage multiple projects and meet tight deadlines in a fast-paced environment.
• Experience with content management systems and email marketing platforms.
• Strong interpersonal skills to foster relationships with partners and internal teams.

Technologies & Tools

The Digital Partner Marketing Manager will utilize various technologies and tools essential for successful campaign execution and performance tracking. Familiarity with marketing automation platforms such as HubSpot or Marketo, customer relationship management (CRM) software like Salesforce, and analytics tools such as Google Analytics will be imperative. Additionally, experience with content creation tools, social media management software, and communication platforms will enhance effectiveness in this role.

Ideal Candidates

The ideal candidates for this position will demonstrate a blend of creativity and analytical thinking, essential for crafting effective marketing strategies and evaluating their success. They will possess strong leadership qualities, enabling them to work collaboratively with diverse teams and partners, while also being self-motivated to drive projects independently. A passion for digital marketing trends and the ability to adapt to a rapidly changing environment are crucial attributes that will set them apart in successfully fulfilling the responsibilities of this role.