Director Franchise Sales & Marketing, New Hotels (REMOTE)

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Written by AI from the job title and company, not by Talentify.io, so some details may not match this job. The employer's own page has the real description.

Overview

The Director of Franchise Sales & Marketing for New Hotels at Talentify.io is a pivotal role responsible for driving franchise growth through strategic marketing initiatives and sales programs. This position requires a forward-thinking leader with extensive experience in franchise development, keen market insights, and a passion for hospitality. The ideal candidate will collaborate with various teams to enhance brand visibility, attract potential franchisees, and support successful hotel openings, all while achieving revenue and market share objectives.

Job Responsibilities

• Develop and execute comprehensive sales and marketing strategies aimed at supporting the growth of new hotel franchises.
• Identify, qualify, and engage potential franchisees through networking, marketing campaigns, and industry events.
• Lead market analysis efforts to assess trends, competition, and opportunities within the hospitality sector.
• Coordinate with internal teams, including operations, finance, and legal, to facilitate a seamless franchise onboarding process.
• Monitor and evaluate the performance of marketing campaigns and franchise sales initiatives, adjusting strategies as necessary to meet targets.
• Build and maintain strong relationships with prospective and existing franchisees to ensure ongoing support and alignment with brand standards.
• Prepare and present sales reports and forecasts to upper management and stakeholders to inform strategic decisions.

Qualifications

• Bachelor’s degree in Business Administration, Marketing, or a related field; Master’s degree preferred.
• Minimum of 7 years of experience in franchise sales and marketing, preferably within the hotel or hospitality industry.
• Proven track record of achieving sales targets and driving business growth.
• Strong understanding of franchise development processes, legal documents, and negotiations.
• Excellent communication, presentation, and interpersonal skills.
• Ability to analyze market data and develop actionable strategies based on insights.
• Proficiency in CRM tools and Marketing Automation software.

Technologies & Tools

The Director of Franchise Sales & Marketing will utilize a variety of technologies and tools to optimize marketing efforts and streamline franchise sales processes. This includes Customer Relationship Management (CRM) software for tracking leads and sales performance, Marketing Automation platforms for managing campaigns, and data analysis tools to gather insights and make data-driven decisions.

Ideal Candidates

Ideal candidates for the Director of Franchise Sales & Marketing position are proactive individuals who exhibit strong leadership qualities and a deep understanding of the hospitality market. They possess strategic thinking abilities coupled with exceptional analytical skills, enabling them to navigate complex sales environments. Furthermore, successful candidates will demonstrate excellent networking capabilities, an ability to build trust with franchisees, and a commitment to sustaining brand integrity and growth.