Director of Social Media
Job Description
This employer is a technology company focused on software development orchestration, seeking a strategic leader to oversee its global social media presence. The role involves shaping the brand's voice across digital channels to drive engagement with diverse audiences, including customers, industry experts, and potential talent.
The Role
• Lead the global organic social media strategy, including channel planning, editorial priorities, and performance measurement.
• Own the end-to-end strategy for video content, including channel architecture, programming, and optimization for growth.
• Partner with cross-functional teams, including marketing, communications, and talent acquisition, to align social programs with broader business goals.
• Act as a player-coach, setting strategic direction while remaining hands-on with content creation and team development.
• Manage the social media budget, tooling stack, and external agency or production partnerships.
What You'll Need
• 10+ years of experience in social media, with at least 5 years in a senior leadership role managing global strategy and functional results.
• Proven expertise in growing brand channels, particularly on YouTube, LinkedIn, and X, with a deep understanding of platform-specific metrics and content formats.
• Demonstrated success in leading teams, managing budgets, and building cross-functional programs that deliver measurable business impact.
• Experience with paid social integration, employee advocacy programs, and the application of AI tools to enhance marketing workflows.
What's On Offer
• Annual salary of $139,200 – $235,200.
• Comprehensive benefits package supporting health, well-being, and financial planning.
• Equity compensation and opportunities for professional growth and development.
• Flexible paid time off and a collaborative, remote-first work environment.
Apply via Haystack today!
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