Graphic Designer for Paid Social

This job was posted over 30 days ago, so it has most likely closed. See newer jobs like it.

Written by AI from the job title and company, not by Ridge, so some details may not match this job. The employer's own page has the real description.

Overview

The Graphic Designer for Paid Social at Ridge will play a vital role in crafting visually compelling and effective advertising content tailored specifically for social media platforms. This position demands a creative professional who can collaborate with cross-functional teams to produce graphics that not only engage target audiences but also adhere to brand guidelines. The ideal candidate will use their deep understanding of social media trends, analytics, and design principles to drive results in our digital marketing initiatives.

Job Responsibilities

• Design visually engaging graphics for various social media campaigns.
• Collaborate with the marketing team to conceptualize and execute creative strategies that align with brand objectives.
• Redesign and optimize existing paid social assets to improve performance metrics.
• Stay updated on social media trends and platform-specific design requirements.
• Ensure consistency in brand messaging and aesthetics across all visual materials.
• Manage multiple projects simultaneously while meeting tight deadlines.
• Review analytics and performance data to refine future design efforts.

Qualifications

• Bachelor's degree in Graphic Design, Visual Arts, or a related field.
• 2+ years of professional experience in graphic design, specifically for digital and social media.
• Proficient in Adobe Creative Suite (Photoshop, Illustrator, InDesign); experience with Figma or Sketch is a plus.
• Strong understanding of social media platforms including Facebook, Instagram, and LinkedIn.
• Demonstrated ability to create attention-grabbing visuals that drive user engagement.
• Excellent communication and teamwork skills.
• Portfolio showcasing previous design work, especially in paid social campaigns.

Technologies & Tools

The Graphic Designer will primarily work with design software such as Adobe Creative Suite (Photoshop, Illustrator, and InDesign) to create and edit graphics. Familiarity with social media management tools and analytics platforms will be essential to monitor and evaluate the performance of ads. Knowledge of project management tools such as Trello or Asana will be beneficial for staying organized and meeting deadlines effectively.

Ideal Candidates

The ideal candidates for the Graphic Designer position will possess a blend of creativity and analytical thinking. They should demonstrate a passion for digital design and possess an innate ability to interpret and translate brand messages into impactful visuals. Strong attention to detail, excellent time management skills, and the ability to adapt to evolving trends and feedback are essential traits. Additionally, a proactive and collaborative attitude will help foster successful partnerships within the team and contribute to overall project successes.