Junior Product Marketing Manager (UK & USA Remote - Must reside in UK or USA)

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Written by AI from the job title and company, not by Turnitin, so some details may not match this job. The employer's own page has the real description.

Job Overview

As a Junior Product Marketing Manager at Turnitin, you will play a vital role in the development and execution of marketing strategies aimed at increasing product awareness and driving user engagement. This position requires a deep understanding of market dynamics and customer needs, allowing you to effectively communicate product offerings and value propositions. You will collaborate with cross-functional teams to support product launches, develop marketing materials, and analyze marketing performance to continually optimize strategies in both the UK and USA markets.

Job Responsibilities

• Assist in the development and execution of comprehensive marketing plans for existing and new products.
• Collaborate with sales, product, and customer support teams to gather insights that inform marketing strategies.
• Create compelling marketing materials, including presentations, datasheets, and case studies, that communicate the product value proposition effectively.
• Conduct market research to identify customer needs, preferences, and trends within the education sector.
• Support product launch activities, ensuring all aspects of the launch are coordinated and communicated effectively across teams.
• Track and analyze key marketing metrics and performance to measure the success of initiatives.
• Assist in managing social media, email campaigns, and other digital marketing efforts.

Qualifications

• Bachelor’s degree in Marketing, Business, or a related field.
• A minimum of 1-2 years of experience in product marketing or a related role.
• Strong analytical skills and the ability to interpret data to inform marketing decisions.
• Excellent written and verbal communication skills with a strong attention to detail.
• Proficiency in digital marketing tools and techniques, including social media and content marketing.
• Ability to work collaboratively in a fast-paced, team-oriented environment.
• Knowledge of the education technology market is a plus.

Technologies & Tools

The Junior Product Marketing Manager position involves the use of a variety of technologies and tools including customer relationship management (CRM) software such as Salesforce, email marketing platforms such as HubSpot, project management tools like Trello or Asana, and data analytics tools including Google Analytics. Familiarity with graphic design tools like Canva or Adobe Creative Suite may also be beneficial for creating marketing collateral.

Ideal Candidates

The ideal candidate for this position will possess a proactive and innovative mindset, showing a genuine passion for marketing and product development. Strong interpersonal skills are essential, allowing for effective collaboration across teams. Additionally, candidates should demonstrate resilience and adaptability in a dynamic environment, with an eagerness to learn and grow within the organization. A creative approach to problem-solving and a relentless focus on customer needs will also contribute significantly to success in this role.