Job Description
This job was posted over 30 days ago, so it has most likely closed. See newer jobs like it.
Written by AI from the job title and company, not by Turnitin, so some details may not match this job. The employer's own page has the real description.
Job Overview
The Junior Product Marketing Manager at Turnitin will be responsible for executing marketing strategies to promote our innovative educational integrity solutions. This role focuses on understanding customer needs, supporting product positioning, and developing compelling messaging that effectively communicates the value of our offerings. The successful candidate will collaborate with cross-functional teams to enhance product awareness and drive revenue growth while ensuring a consistent brand message across all marketing channels. This role is remote; however, candidates must reside in the UK or USA.
Job Responsibilities
- Assist in the development and execution of marketing plans and campaigns for assigned products.
- Conduct market research to identify customer needs and industry trends, providing actionable insights to the product team.
- Develop product messaging and positioning that resonates with key audiences.
- Create marketing collateral, including presentations, brochures, and digital content.
- Collaborate with sales teams to provide training and support with product knowledge and marketing materials.
- Monitor and analyze marketing performance metrics to assess effectiveness and optimize strategies.
- Coordinate with cross-functional teams to facilitate successful product launches.
- Engage with customers through surveys and feedback mechanisms to enhance product features and usability.
Qualifications
- Bachelor’s degree in Marketing, Business, or related field.
- 1-2 years of experience in product marketing or a related role, preferably in the education or technology sector.
- Strong understanding of marketing principles and product life cycle.
- Exceptional written and verbal communication skills.
- Ability to work collaboratively in a fast-paced, team-oriented environment.
- Proficient in using marketing tools and analytics software to measure and report on performance.
- Demonstrated ability to manage multiple projects with attention to detail.
Technologies & Tools
The Junior Product Marketing Manager will utilize a variety of technologies and tools to support marketing efforts, including customer relationship management (CRM) software, email marketing platforms, analytics tools for website and campaign performance, content management systems, and collaboration tools such as Slack and Asana. Proficiency in Microsoft Office Suite and design software (e.g., Canva, Adobe Creative Suite) is also beneficial for creating marketing materials.
Ideal Candidates
Ideal candidates for this position will possess a proactive attitude, a keen eye for detail, and a creative mindset that drives innovative marketing strategies. They will be adaptable and eager to learn, thriving in a team-oriented environment while also taking initiative on individual tasks. Strong analytical skills and the ability to interpret market data to inform decisions are essential. A passion for education technology and a commitment to promoting integrity in learning will make a candidate particularly well-suited for the role at Turnitin.
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