Manager, Affiliate Marketing

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Written by AI from the job title and company, not by Assembly Global, so some details may not match this job. The employer's own page has the real description.

Job Overview

The Manager, Affiliate Marketing at Assembly Global will play a pivotal role in driving revenue growth through the development and management of affiliate marketing partnerships. This position requires a strategic thinker who can identify opportunities for partnership expansion, create compelling engagement strategies, and leverage data analytics to optimize performance. The ideal candidate will collaborate closely with internal teams to integrate affiliate marketing initiatives into overall marketing strategies and will be responsible for managing the performance metrics of affiliate programs to ensure alignment with business objectives.

Job Responsibilities

• Develop and execute the overall affiliate marketing strategy aligned with the company’s objectives.
• Identify, recruit, and engage new affiliates that align with the company’s brand and goals.
• Manage existing affiliate relationships by providing ongoing support, performance analysis, and deal negotiations.
• Analyze campaign performance metrics and make data-driven decisions to enhance partner engagement and profitability.
• Collaborate with the marketing team to create relevant affiliate promotional materials and initiatives.
• Monitor industry trends to leverage best practices and maintain a competitive edge in affiliate marketing.
• Develop and manage budgets, forecasts, and financial analysis related to affiliate programs.
• Report on affiliate performance and impact on overall business growth to senior management.

Qualifications

• Bachelor’s degree in Marketing, Business Administration, or a related field.
• Minimum of 5 years of experience in affiliate marketing or digital marketing, with a proven track record of successful affiliate management.
• Strong analytical skills and experience with performance metrics and data-driven decision making.
• Excellent communication, negotiation, and interpersonal skills.
• Familiarity with affiliate marketing platforms and tools.
• Ability to work collaboratively across departments and manage multiple projects simultaneously.
• Proficiency in Microsoft Office Suite and data visualization tools.

Technologies & Tools

This position will utilize various technologies and tools to support affiliate marketing efforts, including but not limited to affiliate marketing software platforms such as Partnerize or Impact, analytics tools such as Google Analytics, and email marketing platforms. Familiarity with customer relationship management (CRM) systems and project management software will also be advantageous to streamline workflows and enhance communication with affiliates.

Ideal Candidates

The ideal candidate for the Manager, Affiliate Marketing role at Assembly Global is a proactive leader with a strategic mindset and a passion for driving results through partnership management. They should possess strong analytical capabilities to interpret complex data and translate insights into actionable strategies. A successful candidate will demonstrate exceptional communication and negotiation skills, allowing them to build and maintain productive affiliate relationships. They should be adaptable, detail-oriented, and capable of thriving in a fast-paced, collaborative environment.