Manager, Affiliate Marketing

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Written by AI from the job title and company, not by Assembly Global, so some details may not match this job. The employer's own page has the real description.

Overview

The Manager of Affiliate Marketing at Assembly Global will play a crucial role in developing and expanding our affiliate marketing strategy. This position involves overseeing the performance of affiliate partnerships, optimizing existing campaigns, and identifying new opportunities to enhance revenue generation through affiliate channels. The ideal candidate will collaborate closely with both internal teams and external partners to drive growth, ensuring that our affiliate marketing initiatives align with broader company goals.

Job Responsibilities

• Develop and execute comprehensive affiliate marketing strategies to meet company objectives and revenue goals.
• Identify, recruit, and manage relationships with key affiliate partners to strengthen the affiliate network.
• Monitor and analyze affiliate performance metrics, providing actionable insights to optimize campaigns.
• Collaborate with cross-functional teams, including digital marketing, product, and sales, to ensure cohesive marketing efforts.
• Manage the affiliate marketing budget, tracking expenditures and ROI to maximize efficiency.
• Stay current on industry trends, competitive landscape, and new technologies that can enhance the affiliate program.
• Conduct regular training and support for affiliates, ensuring they are equipped with the necessary tools and information to succeed.
• Prepare and present performance reports to senior management, demonstrating the impact of affiliate marketing initiatives.

Qualifications

• Bachelor’s degree in Marketing, Business Administration, or related field.
• A minimum of 5 years of experience in affiliate marketing or performance marketing.
• Proven track record of managing successful affiliate marketing programs.
• Strong analytical skills with the ability to interpret data and make strategic decisions.
• Exceptional communication and interpersonal skills, with the ability to build relationships with partners at all levels.
• Proficiency in affiliate marketing software and tools, as well as marketing analytics platforms.
• Demonstrated ability to work collaboratively within cross-functional teams.

Technologies & Tools

This position utilizes a variety of technologies and tools essential for effective affiliate marketing management. Candidates should be familiar with Affiliate Management Platforms (AMPs), Customer Relationship Management (CRM) software, web analytics tools such as Google Analytics, and e-commerce platforms. Proficiency in using content management systems (CMS) and email marketing software is also preferred to streamline operations and maximize affiliate partnerships.

Ideal Candidates

The ideal candidate for the Manager, Affiliate Marketing role will possess a strategic mindset coupled with hands-on execution capability. They will be proactive, detail-oriented, and able to thrive in a fast-paced environment. A strong networker, this individual will demonstrate exceptional relationship-building skills and have a passion for digital marketing and performance metrics. Their ability to adapt to changing trends and willingness to learn will set them apart as a valuable addition to the Assembly Global team.