Marketing Manager, External Events Communications (Remote with global travel)

This job was posted over 30 days ago, so it has most likely closed. See newer jobs like it.

Written by AI from the job title and company, not by Siemens Digital Industries Software, so some details may not match this job. The employer's own page has the real description.

Job Overview

Siemens Digital Industries Software is seeking a highly skilled Marketing Manager for External Events Communications to join our dynamic team. This position will be responsible for developing and implementing effective communication strategies for external events to enhance visibility and engagement with our target audiences. The successful candidate will leverage their expertise in marketing and communications to ensure our events are well-represented and resonate with clients and stakeholders worldwide. Additionally, this role involves extensive collaboration with cross-functional teams and may require global travel to facilitate event participation and representation.

Job Responsibilities

• Develop and execute comprehensive marketing strategies for external events, including planning, promotion, and post-event evaluation.
• Collaborate with product managers and sales teams to outline event objectives, messaging, and target audience.
• Manage communications across various platforms to promote event participation and enhance brand recognition.
• Coordinate logistics and communication plans for onsite and virtual event execution, including presentations and promotional materials.
• Analyze data from events and communications to measure effectiveness and propose recommendations for future initiatives.
• Build and maintain relationships with external partners, sponsors, and event organizers to optimize engagement opportunities.
• Stay current with industry trends and competitor activities to ensure Siemens remains a leader in event participation.

Qualifications

• Bachelor’s degree in Marketing, Communications, Business Administration, or a related field.
• Minimum of 5 years of experience in marketing, preferably with a focus on event communications.
• Strong understanding of event marketing strategies and best practices.
• Excellent written and verbal communication skills with the ability to convey ideas clearly and persuasively.
• Proficiency in digital marketing tools and platforms, including social media and content management systems.
• Ability to manage multiple projects simultaneously and meet tight deadlines in a fast-paced environment.
• Willingness to travel globally as required for event participation and representation.

Technologies & Tools

The Marketing Manager will utilize a variety of technologies and tools to enhance event communications and marketing efforts. Key software includes CRM platforms for managing relationships and outreach, digital marketing tools for content creation and dissemination, social media management platforms for promotional activities, and analytics tools for measuring engagement and outcomes. Familiarity with graphic design software may also be beneficial for creating visually appealing promotional materials.

Ideal Candidates

Ideal candidates for this position will possess a strong blend of creativity and analytical skills, enabling them to craft compelling marketing narratives while effectively measuring their impact. They should be proactive problem solvers, capable of navigating challenges with a strategic mindset. Strong interpersonal skills and the ability to work collaboratively within a team and with external partners are essential traits. A passion for technology and a deep understanding of the marketing landscape will further enhance their effectiveness in this role.