Marketing Manager - REMOTE

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Written by AI from the job title and company, not by ACLED (Armed Conflict Location & Event Data), so some details may not match this job. The employer's own page has the real description.

Job Overview

The Marketing Manager at ACLED is a vital role responsible for developing and implementing innovative marketing strategies that amplify awareness and engagement with ACLED's mission and research outputs. The ideal candidate will lead a team dedicated to enhancing the organization’s brand visibility, driving outreach efforts, and engaging diverse audiences through various channels. As a remote position, the Marketing Manager will coordinate efforts across multiple time zones to ensure cohesive messaging and effective marketing campaigns that effectively communicate ACLED's work in armed conflict research.

Job Responsibilities

• Develop and execute comprehensive marketing strategies to promote ACLED's reports, data, and research initiatives.
• Oversee the creation of engaging content for various platforms, including social media, blogs, newsletters, and press releases.
• Collaborate with cross-functional teams to align marketing efforts with organizational goals and priorities.
• Monitor and analyze marketing performance metrics, generating reports to assess campaign effectiveness and provide actionable insights.
• Manage relationships with external stakeholders, including media outlets, partners, and influencers to enhance ACLED's visibility.
• Lead and mentor the marketing team, fostering an environment that encourages creativity and professional growth.
• Stay current on industry trends, competitor activities, and best practices in digital and content marketing.

Qualifications

• Bachelor’s degree in Marketing, Communications, or a related field; a Master’s degree is preferred.
• Minimum of 5 years of experience in marketing, preferably in a non-profit or research context.
• Proven track record in developing and executing successful marketing campaigns across multiple channels.
• Strong proficiency in digital marketing tools, analytics platforms, and content management systems.
• Excellent written and verbal communication skills, with the ability to convey complex information in an accessible manner.
• Ability to work independently and manage multiple projects in a remote work environment.
• Demonstrated leadership capabilities with experience in team management.

Technologies & Tools

The Marketing Manager will utilize a variety of technologies and tools essential for the role, including marketing automation platforms (e.g., HubSpot, Mailchimp), social media management tools (e.g., Hootsuite, Buffer), graphic design software (e.g., Adobe Creative Suite), and analytics tools (e.g., Google Analytics, Tableau) to monitor campaign effectiveness and drive data-informed decisions.

Ideal Candidates

Ideal candidates for the Marketing Manager position at ACLED will exhibit strong analytical thinking and creativity, demonstrating the ability to merge data insights with innovative marketing approaches. They should possess a passion for ACLED’s mission and a commitment to leveraging their expertise to make a difference in the field of conflict analysis. Candidates should also be collaborative team players, able to foster a positive work environment while efficiently managing projects under tight deadlines.