Ormco Senior Director, Marketing (Remote-US)

This job was posted over 30 days ago, so it has most likely closed. See newer jobs like it.

Written by AI from the job title and company, not by Envista Holdings Corporation, so some details may not match this job. The employer's own page has the real description.

Job Overview

The Senior Director of Marketing for Ormco at Envista Holdings Corporation will play a pivotal role in shaping and executing the marketing strategies that drive the growth and visibility of Ormco products in the dental industry. This strategic position requires a deep understanding of market dynamics, customer needs, and innovative marketing practices. The Senior Director will lead a high-performing marketing team to develop impactful campaigns, enhance brand positioning, and foster collaboration across various departments to achieve overall business objectives.

Job Responsibilities

• Develop and implement comprehensive marketing strategies to optimize brand awareness and market penetration for Ormco products.
• Lead and mentor a diverse marketing team, fostering a culture of innovation and collaborative performance.
• Analyze market trends and customer feedback to inform product development and marketing initiatives.
• Oversee the management of marketing budgets, ensuring cost-effective allocation of resources and maximum ROI.
• Develop and maintain relationships with key opinion leaders and industry partners to enhance the brand's reputation.
• Coordinate cross-functional marketing efforts with sales, product development, and customer service teams.
• Utilize digital marketing tools and strategies to engage with customers and drive lead generation.
• Monitor and report on marketing performance metrics, adjusting strategies as needed to meet business goals.

Qualifications

• Master’s degree in Marketing, Business Administration, or a related field.
• Minimum of 10 years of experience in marketing leadership roles, preferably within the dental or medical device industry.
• Proven track record of developing and executing successful marketing strategies and campaigns.
• Strong analytical skills with the ability to leverage data to drive decision-making.
• Exceptional communication and interpersonal skills, capable of engaging with multiple stakeholders.
• Experience with digital marketing strategies, including SEO, SEM, and social media marketing.
• Ability to lead cross-functional teams in a remote work environment.

Technologies & Tools

The Senior Director of Marketing will utilize a variety of advanced marketing technologies and tools to effectively execute their responsibilities. This includes CRM platforms such as Salesforce, digital marketing tools like HubSpot or Marketo, analytics platforms for performance measurement, and project management tools such as Asana or Trello. Familiarity with content management systems and social media management tools will also be essential to increase engagement and drive marketing initiatives.

Ideal Candidates

Ideal candidates for the Senior Director of Marketing position will exhibit strong leadership qualities and a passion for innovation within the marketing field. They should possess strategic thinking and problem-solving skills, enabling them to navigate complex market landscapes. The ability to inspire and motivate team members while maintaining a focus on organizational objectives is crucial. Moreover, candidates should demonstrate adaptability in a dynamic environment and uphold a customer-centric approach in all marketing initiatives.