Part time Social Media Manager

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Written by AI from the job title and company, not by Ashira Tantra, so some details may not match this job. The employer's own page has the real description.

Job Overview

The Part-time Social Media Manager at Ashira Tantra will play a pivotal role in enhancing our online presence and engaging with our audience across various social media platforms. The individual will be responsible for developing, implementing, and managing our social media strategy, with the goal of increasing brand awareness, community engagement, and customer loyalty. This position requires creativity, strong communication skills, and a passion for promoting holistic wellness and personal growth through social media initiatives.

Job Responsibilities

• Develop and execute social media strategies aligned with the company's objectives and values.
• Create, curate, and manage published content (images, video, and text) across various platforms.
• Monitor, analyze, and report on performance metrics of social media campaigns to measure success and adjust strategies as needed.
• Engage with followers through comments, messages, and community discussions to foster a positive brand image.
• Stay up-to-date with the latest trends in social media and the digital marketing landscape to ensure best practices.
• Collaborate with other departments, including Marketing and Content, to align social media initiatives with broader company campaigns.
• Execute paid social media advertising campaigns that drive traffic and conversions.

Qualifications

• Bachelor's degree in Marketing, Communications, or a related field preferred.
• Proven experience managing social media platforms (Facebook, Instagram, Twitter, LinkedIn).
• Strong understanding of social media analytics and tools for performance tracking.
• Excellent written and verbal communication skills.
• Creativity in content creation and ability to maintain brand voice.
• Experience with social media advertising and paid promotions.
• Knowledge of graphic design tools such as Canva or Adobe Creative Suite is a plus.

Technologies & Tools

The Part-time Social Media Manager will utilize a variety of technologies and tools to effectively fulfill their responsibilities. This includes social media management platforms such as Hootsuite or Buffer for scheduling and analytics, graphic design tools like Canva or Photoshop for creating engaging visuals, and analytic tools such as Google Analytics and native social media insights to monitor performance and audience engagement.

Ideal Candidates

The ideal candidates for the Part-time Social Media Manager position will possess a genuine passion for social media and digital marketing within the wellness industry. They should be proactive, adaptable, and capable of working independently while also collaborating with team members. Strong interpersonal skills and a customer-centric approach are essential, along with the ability to manage multiple tasks effectively. Furthermore, candidates should demonstrate a deep understanding of Ashira Tantra’s mission and values, indicating alignment with the holistic wellness philosophy.