Product Marketing Manager (Remote within EMEA)

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Written by AI from the job title and company, not by Printify, so some details may not match this job. The employer's own page has the real description.

Overview

Printify is seeking a highly motivated and results-oriented Product Marketing Manager to join our dynamic team. This remote position within the EMEA region will be responsible for developing and executing comprehensive marketing strategies for our product offerings. The ideal candidate will possess a deep understanding of the market landscape and consumer needs, enabling them to drive product adoption and engagement. The role involves collaborating with cross-functional teams to enhance product positioning, develop marketing collateral, and leverage data analytics for continuous improvement.

Job Responsibilities

• Develop and implement strategic marketing plans to promote new and existing products.
• Conduct market research to identify customer needs and competitive landscape.
• Collaborate with product management and development teams to inform product roadmaps based on market insights.
• Create engaging marketing materials, including product descriptions, presentations, and sales tools.
• Work with the sales team to develop strategies that support their efforts and drive product success.
• Analyze product performance metrics and adjust marketing strategies accordingly to ensure targets are met.
• Manage product launches, ensuring alignment across all departments and maximizing market impact.
• Monitor and report on industry trends, adjusting strategies as needed to maintain competitive advantage.

Qualifications

• Bachelor’s degree in Marketing, Business Administration, or a related field.
• Minimum of 5 years of experience in product marketing or a similar role.
• Proven track record of successful product launches and marketing campaigns.
• Excellent analytical skills with experience in data-driven decision making.
• Strong interpersonal and communication skills, with the ability to be an effective storyteller.
• Proficiency in marketing automation tools and CRM software.
• Fluency in English; additional EMEA languages are a plus.

Technologies & Tools

The Product Marketing Manager will utilize various technologies and tools to enhance performance and efficiency in their role. This includes marketing automation platforms, customer relationship management (CRM) software, data analytics tools such as Google Analytics, and project management software like Asana or Trello. Familiarity with content management systems and digital marketing tools will also be essential to effectively manage campaigns and track performance.

Ideal Candidates

The ideal candidate for the Product Marketing Manager position at Printify should possess a blend of creativity, strategic thinking, and analytical skills. They should be proactive, adaptable, and capable of working in a fast-paced environment. A strong team player with the ability to build relationships across departments and influence without direct authority will thrive in this role. Passion for the e-commerce industry and a deep understanding of customer dynamics in the market will be essential for driving success.