Retention Strategist, Lifecycle Marketing

This position is listed on behalf of a partner company, who manages all applications and next steps. Our partner is looking for a Retention Strategist, Lifecycle Marketing based in the United States.

As a Retention Strategist, you will develop and execute data-driven lifecycle marketing strategies that help ecommerce brands strengthen customer relationships, increase repeat purchases, and drive sustainable revenue growth. You will oversee the end-to-end management of email, SMS, loyalty, referral, and other customer retention programs, translating customer insights into personalized, high-performing campaigns. Working closely with clients in a fast-paced, performance-driven agency environment, you will own campaign strategy, content development, automation, testing, and reporting. You will continuously analyze customer behavior and campaign performance to identify opportunities for improving engagement, conversion, and long-term loyalty. This role combines strategic thinking, analytical expertise, and hands-on execution to deliver measurable business results. It also offers the opportunity to deepen your lifecycle marketing expertise while collaborating with a growth-oriented team that values innovation, accountability, and continuous learning.