Search and Organic Social Media Manager

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Written by AI from the job title and company, not by Tailored Management, so some details may not match this job. The employer's own page has the real description.

Job Overview

Tailored Management is seeking a dynamic and results-oriented Search and Organic Social Media Manager to enhance our digital outreach and engagement strategies. This role is critical for developing, implementing, and managing all aspects of search engine optimization (SEO) and organic social media initiatives. The ideal candidate will be responsible for driving traffic and engagement across multiple platforms, analyzing performance metrics, and creating compelling content that resonates with our target audience. A strategic thinker with a passion for digital marketing will thrive in this position, influencing our brand’s online presence and community connection.

Job Responsibilities

• Develop and execute comprehensive SEO strategies that increase organic search visibility and rankings.
• Manage and optimize organic social media campaigns across various platforms including Facebook, Instagram, LinkedIn, and Twitter.
• Conduct keyword research and on-page optimization to improve website content and performance.
• Analyze traffic and engagement metrics to assess the effectiveness of search and social media initiatives.
• Collaborate with content creators to produce high-quality, engaging, and SEO-friendly content.
• Monitor industry trends and competitor activity to identify new opportunities in the digital landscape.
• Prepare regular reports on performance metrics and present findings to stakeholders.
• Utilize A/B testing and other digital marketing techniques to optimize campaigns.

Qualifications

• Bachelor's degree in Marketing, Communications, Digital Media, or a related field.
• Minimum of 3 years of experience in SEO and organic social media management.
• Proficient understanding of SEO tools such as Google Analytics, SEMrush, Moz, or similar platforms.
• Strong knowledge of social media management and analytics tools, including Hootsuite, Buffer, or Sprout Social.
• Excellent written and verbal communication skills, with a talent for creating engaging content.
• Ability to analyze data and derive actionable insights for continuous improvement.
• Strong project management skills and ability to work collaboratively in a team environment.

Technologies & Tools

The Search and Organic Social Media Manager will work with a variety of technologies and tools to execute their responsibilities effectively. Essential software includes Google Analytics and Search Console for performance tracking; SEO tools like SEMrush and Moz for keyword analysis; social media management platforms such as Hootsuite and Buffer for scheduling and analytics. Familiarity with content management systems (CMS) and the ability to adapt to new technologies will be instrumental for success in this role.

Ideal Candidates

The ideal candidate for the Search and Organic Social Media Manager position will possess a strategic mindset, with a strong analytical aptitude and a commitment to excellence in digital marketing. A successful individual in this role will demonstrate creativity and innovation, coupled with a data-driven approach to decision making. Excellent communication skills and the ability to collaborate with diverse teams are essential traits, as well as a deep understanding of and passion for emerging digital trends. A proactive attitude and the ability to adapt to a fast-paced work environment will make a candidate stand out in this dynamic role.