Senior Field & Channel Marketing Manager (West)

About this kind of role

What a Senior Field & Channel Marketing Manager (West) usually does. The employer's own details are in the listing.

Typically does: This role focuses on developing and executing marketing programs to support sales efforts through channel partners and in the field. Responsibilities include creating marketing plans, managing budgets, and analyzing campaign performance to optimize results. Field marketing activities often involve events, trade shows, and direct engagement with customers and partners. Channel marketing involves collaborating with partners to ensure consistent brand messaging and effective promotional activities.

Tools and skills: Proficiency in marketing automation platforms, CRM software, Microsoft Office Suite, and strong analytical skills are generally required.

Good fit for: Individuals with a strong understanding of both field and channel marketing strategies, excellent communication and project management skills, and a data-driven approach to decision-making often thrive in this role.