Senior Global Partner Marketing Manager

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Job Overview

The Senior Global Partner Marketing Manager at LogicMonitor is responsible for developing and executing innovative marketing strategies aimed at enhancing partnerships on a global scale. This role requires a strategic thinker who can analyze market trends, drive partner engagement, and maximize the effectiveness of marketing campaigns tailored to partner ecosystems. As part of the marketing leadership team, you will collaborate cross-functionally with sales, product management, and business development to align our messaging and marketing efforts to bolster LogicMonitor's market presence and partner success.

Job Responsibilities

• Develop and implement global partner marketing strategies that drive awareness and adoption of LogicMonitor solutions.
• Collaborate with partners to create joint go-to-market plans, including co-branded marketing materials and campaigns.
• Monitor and analyze market trends, competitor activities, and customer feedback to inform marketing strategies.
• Create and manage marketing content, ensuring alignment with branding and messaging guidelines.
• Facilitate training sessions and workshops for partners to educate them about LogicMonitor products and marketing tools.
• Measure and report on the effectiveness of partner marketing initiatives to stakeholders.
• Establish strong relationships with key partners to foster collaboration and drive marketing program participation.
• Lead the development of best practices and resources to support partners in their marketing efforts.

Qualifications

• Bachelor’s degree in Marketing, Business, or a related field; MBA preferred.
• Minimum of 5 years of experience in partner or channel marketing, preferably in a technology-focused environment.
• Proven track record of developing successful marketing strategies that drive partner engagement and revenue.
• Strong analytical skills with the ability to interpret marketing data and metrics.
• Excellent verbal and written communication skills, with the ability to influence and engage stakeholders effectively.
• Experience working with cross-functional teams and managing multiple projects simultaneously.
• Familiarity with digital marketing tools and techniques, including CRM, email marketing, and social media platforms.

Technologies & Tools

In this position, the Senior Global Partner Marketing Manager will utilize various technologies and software tools including CRM systems such as Salesforce, marketing automation platforms like HubSpot or Marketo, and analytics tools such as Google Analytics. Familiarity with content management systems (CMS) and social media management tools will also be essential in executing effective partner marketing strategies.

Ideal Candidates

The ideal candidate for this position will possess strong strategic thinking skills and a proactive approach to problem-solving. They will be a self-starter with excellent communication and interpersonal skills, capable of building effective relationships with external partners and internal teams alike. A results-oriented mindset, along with the ability to adapt to changing market conditions and emerging trends will ensure success in this role. A passion for technology and an understanding of the IT landscape will further enhance the candidate's effectiveness in supporting LogicMonitor's partner ecosystem.