Senior Growth Marketing Manager - Home Services at Geeks on Site in Washington, DC

Job Description

About this kind of role

What a Senior Growth Marketing Manager - Home Services usually does. The employer's own details are in the listing.

Typically does: A Senior Growth Marketing Manager focuses on strategies to acquire and retain customers, specifically within the home services industry. This involves analyzing market trends, identifying growth opportunities, and implementing marketing campaigns across various channels. They often manage a team and oversee budgets, measuring campaign performance and making data-driven adjustments to optimize results. Responsibilities can include A/B testing, customer segmentation, and collaborating with sales and product teams.

Tools and skills: Proficiency in marketing automation platforms (like HubSpot or Marketo), CRM software (such as Salesforce), data analytics tools (Google Analytics, Excel), and strong understanding of SEO, SEM, social media marketing, and email marketing are generally required.

Good fit for: This role is well-suited for individuals with a strong analytical mindset, experience in digital marketing, and a passion for driving growth in a competitive market.

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