Senior Manager, SEO & Website

This job was posted over 30 days ago, so it has most likely closed. See newer jobs like it.

Written by AI from the job title and company, not by Azul, so some details may not match this job. The employer's own page has the real description.

Job Overview

The Senior Manager, SEO & Website at Azul will be responsible for leading the strategy and execution of SEO initiatives aimed at enhancing the visibility and performance of our website. This pivotal role involves optimizing content and technical aspects of the website, overseeing analytics, and driving overall engagement through innovative digital marketing tactics. The successful candidate will collaborate cross-functionally with various teams, analyze trends, and adapt strategies to achieve measurable results while ensuring adherence to the latest SEO best practices.

Job Responsibilities

• Develop and implement comprehensive SEO strategies to enhance web traffic and improve search engine rankings.
• Conduct keyword research, on-page SEO optimization, and competitive analysis to inform content creation and marketing strategies.
• Oversee technical SEO audits and drive necessary improvements in site architecture, internal linking, and content management systems.
• Monitor and report on key SEO metrics using industry-leading analytics tools to assess performance against business goals.
• Collaborate with content creators and marketing teams to ensure a consistent brand message and optimized content delivery.
• Stay updated on industry trends, search engine algorithm changes, and best practices to ensure the company remains competitive.
• Manage external SEO agencies and vendors to enhance overall digital marketing efforts.

Qualifications

• Bachelor's degree in Marketing, Business, or a related field; advanced degree preferred.
• Minimum of 5 years of experience in SEO, digital marketing, or related fields, with a track record of managing successful SEO campaigns.
• Proficiency in SEO tools such as Google Analytics, SEMrush, Moz, Ahrefs, and similar platforms.
• Strong understanding of HTML, CSS, and content management systems.
• Excellent analytical skills with the ability to interpret data and metrics to inform decision-making.
• Outstanding communication skills, coupled with a collaborative mindset.

Technologies & Tools

The Senior Manager, SEO & Website will utilize a variety of technologies and tools to enhance online performance, including but not limited to Google Analytics, Google Search Console, SEMrush, Ahrefs, and content management systems. Familiarity with HTML/CSS, along with project management tools like Asana or Trello, will also facilitate seamless collaboration and execution of marketing strategies.

Ideal Candidates

The ideal candidate for this position will possess a proactive and results-oriented mindset, demonstrating strong leadership qualities and the ability to think strategically. They should exhibit a passion for digital marketing and a commitment to staying informed about the latest trends and technologies in the SEO landscape. Strong problem-solving skills and creativity in developing new marketing initiatives will set them apart, alongside an ability to foster collaboration across departments to achieve shared goals.