Senior Meta Media Buyer | E-Commerce Growth

Pop On Veneers is hiring a Senior Meta Media Buyer to help manage large-scale direct response advertising campaigns.

We are one of the fastest-growing direct-to-consumer smile brands in the United States, spending heavily across Meta, Google, YouTube, and other acquisition channels.

This role is ideal for someone who understands performance marketing beyond surface-level metrics and thrives in a fast-moving, high-accountability environment.

You’ll play a key role in the day-to-day execution and monitoring of our Meta advertising accounts, including:

• Launching and structuring campaigns inside Meta Ads Manager
• Monitoring campaign performance closely throughout the day
• Assisting with scaling, budget allocation, and optimizations
• Identifying creative fatigue and performance shifts early
• Analyzing KPIs including CPA, ROAS, MER, CTR, CPM, CVR, and hook rates
• Reporting insights and trends to the media buying and creative teams
• Helping maintain account organization, tracking accuracy, and operational consistency

This is not a “set it and forget it” role.

We are looking for someone proactive, analytical, detail-oriented, and deeply comfortable inside Ads Manager.

Qualifications

• 5+ years of hands-on Meta/Facebook ads experience
• At least 1 year of experience with Motion
• Strong understanding of direct response e-commerce advertising
• Experience working with medium-to-high spend accounts preferred

Familiarity with:

• Advantage+
• ABO/CBO structures
• Pixel/event tracking
• Attribution models
• Creative testing frameworks
• Retargeting strategies
• Strong spreadsheet and reporting skills
• Ability to spot performance issues quickly and think critically about solutions

Experience with any of the following is a plus:

• Shopify
• Northbeam
• Triple Whale
• Blotout
• Klaviyo
• Direct response creative analysis
• High-volume DTC brands

What We’re Looking For

• Strong attention to detail
• High sense of ownership
• Fast communication
• Data-driven decision making
• Ability to thrive in a fast-paced environment
• Someone who genuinely enjoys performance marketing

Why Join Us?

• Work directly with senior marketing leadership
• Manage campaigns with significant daily ad spend
• Gain exposure to large-scale DTC growth strategies
• Long-term opportunity with room for advancement
• Remote position with a growing team