Senior Partner Marketing Manager - Remote

This job was posted over 30 days ago, so it has most likely closed. See newer jobs like it.

Written by AI from the job title and company, not by BigCommerce, so some details may not match this job. The employer's own page has the real description.

Job Overview

The Senior Partner Marketing Manager at BigCommerce is a crucial role that focuses on developing and executing marketing strategies to enhance relationships with partners, drive partner enablement, and increase revenue through our partner ecosystem. This position entails collaborating with internal teams to create joint go-to-market plans, optimizing partner performance, and analyzing market trends to leverage new business opportunities. The ideal candidate will possess strong leadership skills, a strategic mindset, and a deep understanding of partner marketing dynamics.

Job Responsibilities

• Develop and execute comprehensive marketing strategies and programs to support partner acquisition and retention initiatives.
• Collaborate with cross-functional teams to ensure aligned messaging and positioning in partner marketing campaigns.
• Create and implement partner enablement tools and resources that facilitate effective partner sales activities.
• Analyze market trends and partner performance metrics to optimize marketing strategies and improve ROI.
• Manage partner co-marketing efforts, including joint campaigns, events, and promotional materials.
• Establish and maintain relationships with key stakeholders within partner organizations.
• Lead training sessions and workshops to educate partners about BigCommerce products and marketing initiatives.
• Monitor industry trends and competitor activities to identify new opportunities for partnership growth.

Qualifications

• Bachelor's degree in Marketing, Business Administration, or a related field.
• Minimum of 5 years of experience in partner marketing or channel marketing roles.
• Proven track record of successfully executing partner marketing campaigns and programs.
• Strong analytical skills with the ability to interpret data, draw insights, and make data-driven decisions.
• Exceptional communication and interpersonal skills, with the ability to lead cross-functional collaborations.
• Familiarity with marketing automation tools and CRM systems.
• Ability to work independently and manage multiple projects in a fast-paced environment.

Technologies & Tools

The Senior Partner Marketing Manager will utilize various technologies and tools to facilitate their responsibilities. This includes marketing automation platforms such as HubSpot or Marketo, Customer Relationship Management (CRM) software like Salesforce, and analytics tools for performance measurement. Proficiency in using collaborative tools like Asana or Trello to manage projects is also essential, along with familiarity with digital marketing tools for campaign execution.

Ideal Candidates

Ideal candidates for the Senior Partner Marketing Manager position will exhibit a blend of strategic thinking and operational execution abilities. They should possess a proactive mindset, a strong desire to drive results, and the capacity to inspire trust and collaboration among partners and internal teams. An agile approach to problem-solving, coupled with a keen ability to adapt to shifting market dynamics, will also be essential. Furthermore, a genuine passion for technology and e-commerce, along with a commitment to fostering partner success, will make candidates stand out in the selection process.