Senior Product Marketing Manager, Core (Remote, US)

About this kind of role

What a Senior Product Marketing Manager, Core (Remote, US) usually does. The employer's own details are in the listing.

Typically does: Develops and executes marketing strategies to drive adoption and usage of core product offerings. This includes market research, competitive analysis, positioning, messaging, and go-to-market planning. Collaborates closely with product management, sales, and other teams to ensure alignment and successful product launches. Measures and analyzes the performance of marketing campaigns, making data-driven adjustments to optimize results.

Tools and skills: Proficiency in marketing automation platforms, CRM software, analytics tools, and strong skills in content creation, presentation development, and project management are generally required.

Good fit for: Individuals with a strong analytical mindset, excellent communication skills, and a passion for technology and product marketing typically thrive in this role.