Senior Product Marketing Manager, Trilogy (Remote) - $400,000/year USD

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Job Overview

As a Senior Product Marketing Manager at Trilogy with a competitive salary of $400,000 per year, you will play a critical role in driving the success of our product portfolio. You will leverage your expertise to develop and implement go-to-market strategies, engage with stakeholders, and ensure our products meet the strategic goals and market needs. Your leadership will contribute to cross-functional collaboration between product development, sales, and customer success teams, establishing Trilogy as a leader in product innovation and customer satisfaction.

Job Responsibilities

• Develop and execute comprehensive marketing plans for product launches, updates, and promotional activities.
• Conduct market research to understand customer needs, competitive landscape, and new market opportunities.
• Create compelling value propositions that resonate with target audiences and clearly communicate product benefits.
• Collaborate with product management, sales, and engineering teams to align product positioning and messaging.
• Analyze and report on marketing performance metrics to inform future product strategies and marketing initiatives.
• Develop training materials and deliver presentations to support sales efforts and improve customer engagement.
• Drive customer feedback initiatives to ensure product offerings evolve to meet changing market demands.

Qualifications

• A Bachelor’s degree in Marketing, Business, or a related field; an MBA is preferred.
• Minimum of 5-7 years of experience in product marketing, preferably in a technology-focused environment.
• Proven success in developing and executing marketing strategies that drive product adoption and revenue growth.
• Strong analytical skills with experience in market research and performance measurement.
• Exceptional communication and presentation skills, with the ability to engage and influence diverse stakeholders.
• Proficiency in digital marketing platforms and tools, with a solid understanding of SEO and content marketing.

Technologies & Tools

The Senior Product Marketing Manager at Trilogy will utilize a variety of technologies and tools to enhance effectiveness in this role. Key software solutions include CRM systems like Salesforce, marketing automation platforms such as HubSpot, analytics tools for performance measurement including Google Analytics, and collaboration software such as Slack and Microsoft Teams. Familiarity with these tools is essential for streamlined operations and effective communication across departments.

Ideal Candidates

The ideal candidate for the Senior Product Marketing Manager position possesses a unique blend of strategic thinking, creativity, and a deep understanding of market dynamics. They should demonstrate a results-oriented mindset, strong leadership qualities, and a genuine passion for technology and innovation. Candidates should be proactive in seeking solutions, eager to collaborate within teams, and adaptable to changing market conditions, thereby driving the continuous success of Trilogy's products.