Social Media Assistant Manager - Freelance

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Written by AI from the job title and company, not by Sinclair Inc., so some details may not match this job. The employer's own page has the real description.

Overview

As a Social Media Assistant Manager - Freelance at Sinclair Inc., you will play a pivotal role in enhancing our social media presence and ensuring consistent engagement with our audience. This position requires a creative and analytical thinker who can curate content, oversee social media strategies, and monitor performance metrics. Your contributions will directly support our marketing objectives and help build our brand across various digital platforms.

Job Responsibilities

• Assist in developing and implementing comprehensive social media strategies that align with the company’s marketing objectives.
• Create, curate, and manage published content (images, video, written) across social media platforms.
• Monitor, respond to, and engage with users on social media, maintaining a positive brand image.
• Analyze social media performance metrics; prepare reports to assess engagement and effectiveness of campaigns.
• Collaborate with cross-functional teams, including marketing and SEO, to maximize social media initiatives.
• Stay updated on the latest social media trends, tools, and innovations to leverage for content strategy.

Qualifications

• Bachelor’s degree in Marketing, Communications, or related field.
• Minimum of 2 years of experience in social media management or digital marketing.
• Proficient knowledge of major social media platforms, including Facebook, Twitter, Instagram, LinkedIn, and YouTube.
• Strong writing, editing, and communication skills, with a keen eye for detail.
• Demonstrated ability to analyze data and prepare actionable reports.
• Familiarity with social media management tools (e.g., Hootsuite, Sprout Social) is a plus.

Technologies & Tools

This position will regularly utilize a range of technologies and tools, including social media management software (such as Hootsuite and Buffer), graphic design applications (like Canva and Adobe Creative Suite), analytics tools (such as Google Analytics and Facebook Insights), and content management systems (including WordPress). Familiarity with these tools will enable effective content scheduling, performance tracking, and audience engagement.

Ideal Candidates

The ideal candidate for this role is someone who is both creative and analytical, able to generate engaging content while also measuring the effectiveness of their strategies. They possess a strong understanding of social media landscape trends and demonstrate excellent interpersonal skills when engaging with audiences. A natural communicator with the capacity to adapt messaging to fit various demographics will thrive in this environment. Professionalism, a collaborative mentality, and a passion for digital marketing are essential characteristics for success in this position.