Social Media Manager

I'm hiring a Social Media & Content Manager to join my team 🎯

I'm looking for someone to take real ownership of my content and social strategy. Someone who is not just executing posts, but understanding my audience deeply and running the engine that turns content into growth. This is a hands-on role for someone who wants to build something with me, not just manage a calendar.

What you'll own

Weekly reporting on total posts, total IG views, email/Manychat leads collected, and trials to my fitness app offering driven from social. You'll be close enough to the numbers to know what's actually moving the needle and help iterate from there.

Phase 1 — Get to know my audience

You'll dig into my DMs, community messages, in-app chat, and survey responses to build a real picture of who my audience is: their desired outcome, their biggest issues, and their limiting beliefs. From there, you'll define my content pillars and build out a swipe file of viral, high-performing content across those pillars to draw inspiration from (likely living in Notion).

Phase 2 — Run the content engine

Using a 70/20/10 approach, you'll manage my content pipeline: 70% doubling down on what's already working, 20% smart variations you develop, and 10% brand-new ideas you pitch and test (2–4 fresh concepts a week). You'll own my trial reels engine — 1–3 highly viral reels a day within my content pillars — handling post creation end to end, and reporting weekly on what worked, what didn't, and why.

Phase 3 — Grow beyond Instagram

Once Instagram is running like a well-oiled machine, we'll look at expanding to Facebook, YouTube Shorts, TikTok, and Pinterest, and figure out what team/support that would need.

What you need

Experience working in the social media creator space is a must — you should understand creator content, platform trends, and what makes short-form video perform. Experience in fitness is a plus! Beyond that, you should be comfortable going deep on research and audience psychology, then turning that into content that performs. I'm looking for someone who thrives on researching, testing, and iterating and has a passion for content creation!

How to Apply

• Apply via this Linkedin posting with your resume

• Include a short Loom video explaining why you’d be a good fit for the role, why you’re interested in working with Jorry, and showcasing examples from your portfolio