Social Media Manager, News & Culture

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Written by AI from the job title and company, not by National Domestic Workers Alliance, so some details may not match this job. The employer's own page has the real description.

Overview

The National Domestic Workers Alliance is seeking a highly motivated and skilled Social Media Manager for the News & Culture segment. This position plays a crucial role in amplifying the voices of domestic workers and elevating cultural narratives through strategic social media engagement. The ideal candidate will manage all aspects of our social media presence, develop impactful content, and foster a vibrant online community, ensuring alignment with our mission to promote respect, recognition, and rights for domestic workers across the nation.

Job Responsibilities

• Develop and execute comprehensive social media strategies that align with organizational objectives for the News & Culture segment.
• Create engaging and culturally relevant content across various social media platforms to increase audience engagement and awareness.
• Manage day-to-day social media operations, including scheduling posts, monitoring engagement, and responding to audience inquiries.
• Analyze social media metrics to assess campaign performance and develop actionable insights for ongoing improvement.
• Collaborate with cross-functional teams to ensure cohesive messaging and liaison effectively with internal and external stakeholders.
• Stay updated on industry trends, emerging social media tools, and best practices to innovate our approach constantly.
• Lead social media campaigns that promote events, initiatives, and stories relevant to the domestic workers' community.

Qualifications

• Bachelor’s degree in Communications, Marketing, or a related field.
• Minimum of three years of experience in social media management, preferably within a nonprofit or cultural organization.
• Proficient in social media platforms including Facebook, Twitter, Instagram, TikTok, and LinkedIn.
• Strong writing and storytelling skills, with the ability to tailor messages to diverse audiences.
• Experience with social media analytics tools such as Hootsuite, Sprout Social, or Google Analytics.
• Knowledge of cultural narratives and issues relevant to domestic workers and marginalized communities.
• Ability to work in a fast-paced environment and manage multiple projects simultaneously.

Technologies & Tools

The Social Media Manager will utilize a range of technologies and tools to optimize social media engagement and performance. Key tools include Hootsuite for scheduling and analytics, Canva for content creation, Sprout Social for social listening, and analytics tools like Google Analytics to track and measure webpage traffic and social media performance. Familiarity with video editing software may also be required to produce dynamic content for various platforms.

Ideal Candidates

Ideal candidates for the Social Media Manager position will possess a blend of creativity, analytical mindset, and cultural empathy. They should be passionate about advocacy and have a genuine interest in elevating the narratives of marginalized communities. Strong interpersonal skills and the ability to engage with diverse audiences are essential. The successful candidate will be proactive, demonstrating a strong commitment to using social media as a tool for social change, while also being adaptable to the evolving landscape of social media platforms and communication techniques.