Social Media Manager, Sports On Prime, Prime Video Sports

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Written by AI from the job title and company, not by Prime Video & Amazon MGM Studios, so some details may not match this job. The employer's own page has the real description.

Job Overview

As a Social Media Manager for Sports On Prime within Prime Video & Amazon MGM Studios, you will be responsible for developing and executing comprehensive social media strategies that enhance brand visibility and engage the sports audience. Your primary focus will be on creating innovative content across multiple platforms, managing community interactions, and leveraging analytics to optimize performance. You will collaborate with various teams to ensure a cohesive brand message while driving audience growth and maximizing viewer engagement for Prime Video Sports.

Job Responsibilities

• Develop and implement social media strategies tailored to sports content across all platforms.
• Curate and create engaging content, including posts, videos, and graphics, that resonates with sports enthusiasts.
• Manage day-to-day social media operations, including scheduling, posting, and monitoring engagement.
• Engage with followers, respond to comments, and manage community interactions to foster a loyal fan base.
• Analyze and report on social media metrics and performance, providing insights for continuous improvement.
• Stay updated on industry trends and competitors to identify opportunities for growth and engagement.
• Collaborate with marketing, PR, and content teams to align social media activities with overall brand initiatives.
• Oversee paid social media campaigns to ensure they are effectively driving audience engagement and conversions.

Qualifications

• Bachelor’s degree in Marketing, Communications, or a related field.
• Minimum of 3-5 years of experience managing social media for brands, preferably in the sports or entertainment industry.
• Proven experience in developing and executing social media strategies that drive engagement and brand awareness.
• Strong understanding of social media platforms, algorithms, and best practices.
• Excellent writing, editing, and communication skills.
• Familiarity with social media management and analytics tools (e.g., Hootsuite, Sprout Social, Google Analytics).
• Able to work collaboratively across teams and manage multiple projects simultaneously.

Technologies & Tools

The Social Media Manager will utilize a range of technologies and tools to enhance their work processes, including social media management platforms such as Hootsuite and Buffer, content creation tools like Canva and Adobe Creative Suite, and analytics tools like Google Analytics and Facebook Insights. Familiarity with CRM systems and marketing automation tools may also be beneficial to streamline engagement efforts and track campaign performance.

Ideal Candidates

An ideal candidate for the Social Media Manager role will possess a blend of creativity, analytical thinking, and a passion for sports. They should be proactive and adaptable, able to thrive in a fast-paced environment while possessing a strategic mindset focused on achieving measurable outcomes. Strong interpersonal skills are essential for collaborating with various teams and engaging authentically with the sports community. A true enthusiasm for sports culture and trends will further enhance their effectiveness in this position.