Social Media Manager, Theatrical, Temporary

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Job Overview

The Social Media Manager, Theatrical, Temporary at Digital Media Management will be responsible for developing and executing a comprehensive social media strategy that aligns with the objectives of our theatrical projects. This position involves managing content creation, enhancing audience engagement, and analyzing the effectiveness of campaigns across various platforms. The ideal candidate will collaborate closely with the marketing and creative teams to ensure a cohesive brand presence and drive ticket sales and audience awareness for our theatrical productions.

Job Responsibilities

• Develop and implement strategic social media campaigns for theatrical productions.
• Create, curate, and manage published content across social platforms including Facebook, Twitter, Instagram, and TikTok.
• Monitor social media channels for audience engagement and respond to inquiries in a timely and professional manner.
• Analyze social media metrics and generate reports to track the effectiveness of campaigns and suggest improvements.
• Collaborate with marketing and creative teams to produce engaging multimedia content tailored for various platforms.
• Research emerging trends in social media and make recommendations to enhance brand visibility.
• Coordinate promotional efforts and contests to engage fans and increase ticket sales.

Qualifications

• Bachelor’s degree in Marketing, Communications, or a related field.
• Minimum of 3 years of experience in social media management, preferably in the entertainment or theatrical industry.
• Proficient in social media platforms and tools, with a strong understanding of content marketing principles.
• Excellent written and verbal communication skills, with a strong creative flair.
• Experience with social media analytics tools to assess campaign performance.
• Ability to work collaboratively in a fast-paced environment and meet deadlines.

Technologies & Tools

The Social Media Manager will utilize a variety of technologies and tools including, but not limited to, social media management platforms (such as Hootsuite or Buffer), content creation tools (like Canva or Adobe Creative Suite), and analytical tools (such as Google Analytics and native social media insights) for campaign tracking and performance measurement. Familiarity with video editing software and basic graphic design principles is also beneficial.

Ideal Candidates

The ideal candidate for this role will possess a genuine passion for theater and the performing arts, coupled with a creative mindset and a proactive approach to problem-solving. Strong interpersonal skills are essential to effectively engage with diverse audiences, while a deep understanding of social media trends and a talent for storytelling are critical for creating content that resonates with fans. A successful candidate should be adaptable, detail-oriented, and excited to contribute to the dynamic landscape of theatrical marketing.