Sr. Manager, Social Media

This job was posted over 30 days ago, so it has most likely closed. See newer jobs like it.

Written by AI from the job title and company, not by hims & hers, so some details may not match this job. The employer's own page has the real description.

Overview

As the Sr. Manager, Social Media at hims & hers, you will play a pivotal role in shaping and executing our social media strategy to enhance brand visibility, engage our target audience, and drive customer acquisition. You will lead a team focused on innovative content creation and community management across various platforms. Your expertise will guide efforts in analytics, positioning our brand in a competitive market while maintaining alignment with our core values and mission.

Job Responsibilities

• Develop and implement a comprehensive social media strategy aligned with the overall marketing goals.
• Oversee the creation of engaging and impactful content tailored to various platforms.
• Manage the social media team, ensuring high-quality execution of campaigns.
• Analyze social media performance metrics and adjust strategies as needed to optimize impact.
• Collaborate with cross-functional teams including marketing, product, and customer support to ensure cohesive messaging.
• Monitor industry trends and competitor activity, utilizing insights to inform content and tactic modifications.
• Foster community engagement by responding to audience interactions and monitoring discussions.
• Prepare and present reports on social media performance and trends to senior leadership.

Qualifications

• Bachelor's degree in Marketing, Communications, or a related field; Master’s preferred.
• Minimum of 5-7 years of experience in social media management or digital marketing.
• Proven experience in developing and executing successful social media strategies.
• Strong understanding of social media platforms, tools, and analytics software.
• Excellent communication skills, both written and verbal.
• Demonstrated ability to lead and inspire a diverse team.
• Creative thinker with a results-driven approach and problem-solving skills.

Technologies & Tools

In this role, you will utilize a variety of technologies and tools including social media management platforms such as Hootsuite or Sprout Social, analytics tools like Google Analytics and social media insights, as well as content creation software such as Adobe Creative Suite. Proficiency in project management tools like Asana or Trello may also be required to streamline team operations and campaign execution.

Ideal Candidates

The ideal candidate for the Sr. Manager, Social Media position will be a strategic thinker with a deep passion for social media trends and community engagement. They should possess a proactive attitude, tapping into their creativity to drive impactful content while also showcasing strong analytical skills to interpret data and guide strategy. Leadership capabilities, coupled with an innate ability to foster collaboration and growth within a team, are essential traits to ensure success in this dynamic environment.