Vice President, Marketing and Communications

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Written by AI from the job title and company, not by LUNGevity Foundation, so some details may not match this job. The employer's own page has the real description.

Overview

The Vice President of Marketing and Communications at LUNGevity Foundation will play a pivotal role in shaping and delivering the organization’s strategic communications and marketing initiatives. This leadership position requires a dynamic and innovative professional who will oversee all aspects of marketing, communications, and public relations. The individual will be responsible for enhancing LUNGevity’s brand presence, fostering key relationships, and driving engagement through effective messaging and outreach strategies that aligns with the Foundation's mission to improve outcomes for lung cancer patients.

Job Responsibilities

• Develop and execute comprehensive marketing and communication strategies that align with LUNGevity’s goals.
• Lead and mentor the marketing and communications team, fostering a culture of creativity and collaboration.
• Oversee the planning and execution of campaigns to raise awareness and funds for lung cancer research and advocacy.
• Build and maintain relationships with media partners, stakeholders, and industry leaders to enhance the Foundation’s visibility.
• Manage the Foundation's digital presence, including website, social media, and email marketing communications.
• Assess and report on the effectiveness of marketing initiatives and adjust strategies as needed to ensure optimal impact.
• Collaborate with the Executive team and Board of Directors to align marketing and communication efforts with organizational objectives.
• Represent the Foundation at conferences, events, and public speaking engagements to promote its mission and grow support.

Qualifications

• Bachelor’s degree in Marketing, Communications, Public Relations, or a related field; Master’s degree preferred.
• 10+ years of experience in marketing and communications, with a proven track record in leadership roles.
• Strong experience in the non-profit sector, particularly in healthcare or advocacy organizations, is highly desirable.
• Demonstrated ability to develop and execute successful marketing strategies and campaigns.
• Exceptional writing, editing, and verbal communication skills.
• Proficiency in digital marketing tools and platforms, including social media and content management systems.
• Strong analytical skills with the ability to use data to drive decision-making.
• Experience in managing budgets and understanding of financial principles related to marketing.

Technologies & Tools

The Vice President of Marketing and Communications will utilize various technologies and tools to facilitate effective outreach and engagement. Key tools may include customer relationship management (CRM) software such as Salesforce, marketing automation platforms like HubSpot or Mailchimp, and social media management tools such as Hootsuite or Buffer. Additionally, proficiency in graphic design software, such as Adobe Creative Suite, and analytics tools like Google Analytics will be essential for monitoring campaign performance and web traffic.

Ideal Candidates

Ideal candidates for the Vice President, Marketing and Communications position will be visionary thinkers with a passion for non-profit work and a strong commitment to improving the lives of those affected by lung cancer. They will possess exceptional leadership qualities, with the ability to inspire and motivate a team toward common goals. Strong interpersonal skills and the capacity to build relationships across diverse populations are critical, along with strategic thinking and problem-solving abilities. A proactive, results-oriented mindset and a genuine passion for the mission of LUNGevity Foundation will further distinguish successful candidates for this impactful role.