Vice President of Business Development and Sales Organization - Marketing Agency

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Written by AI from the job title and company, not by Lamark Media, so some details may not match this job. The employer's own page has the real description.

Job Overview

The Vice President of Business Development and Sales Organization at Lamark Media will be instrumental in driving growth and establishing strategic partnerships to enhance the agency’s market presence. This leadership role involves overseeing the sales team, formulating comprehensive sales strategies, and collaborating with various departments to ensure alignment with company objectives. The ideal candidate will possess a strong background in marketing agency operations and exhibit an entrepreneurial spirit to identify opportunities for business expansion while fostering a high-performing sales culture.

Job Responsibilities

• Develop and implement innovative business development strategies to drive revenue growth across all service offerings.
• Lead and mentor the sales organization, setting performance metrics and ensuring achievement of sales targets.
• Identify, analyze, and pursue new business opportunities through various channels including networking, research, and industry events.
• Forge and maintain strong relationships with existing clients to promote customer retention and satisfaction.
• Collaborate with the marketing team to align branding and sales initiatives, enhancing market positioning.
• Prepare and present actionable sales forecasts and reports to executive management.
• Negotiate contracts and close agreements to maximize profits while ensuring long-term growth of the agency.
• Monitor industry trends and competitor activities to inform strategic decision-making.

Qualifications

• Master’s degree in Business Administration or related field is preferred.
• Minimum of 10 years of experience in business development and sales, with at least 5 years in a leadership role within a marketing agency.
• Proven track record of successful sales strategies that lead to increased revenue.
• Strong understanding of marketing and advertising principles and practices.
• Excellent communication and interpersonal skills.
• Demonstrated ability to build and lead high-performing teams.
• Ability to analyze data, develop insights, and make data-driven decisions.

Technologies & Tools

The Vice President of Business Development and Sales Organization will utilize a variety of technologies and tools, including customer relationship management (CRM) software such as Salesforce, marketing automation platforms, data analysis tools, and collaboration software. Proficiency in digital analytics platforms and project management tools will also be essential for tracking performance metrics, managing sales initiatives, and facilitating communication across departments.

Ideal Candidates

Ideal candidates for the Vice President role at Lamark Media will demonstrate exceptional leadership capabilities and a strong strategic mindset. They should possess innate negotiation skills and a passion for building relationships with clients and team members alike. Candidates should be proactive problem-solvers, adept at navigating the dynamic marketing landscape while displaying resilience and adaptability in the face of challenges. A commitment to fostering a collaborative and innovative work environment will further identify successful applicants for this strategic leadership position.