Vice President of Global Brand Communications
Job Description
Role Description The Vice President of Global Brand Communications is a full-time, remote leadership role responsible for shaping and advancing the company’s global brand narrative. This position oversees the development and implementation of integrated brand communication strategies across all markets and channels, ensuring consistency of messaging and alignment with business objectives. Day-to-day responsibilities include leading the communications team, guiding media relations and public relations initiatives, and managing corporate and executive communications. The role involves creating strategic messaging frameworks, supporting product and market launches, overseeing crisis and issues communications, and collaborating closely with marketing, commercial, and executive stakeholders. The Vice President will analyze performance metrics, optimize communication plans, and ensure that global brand communications strengthen reputation, stakeholder trust, and business growth.
Qualifications
- Demonstrated expertise in Media Relations and Public Relations, including leading global campaigns and managing agency partners.
- Strong background in Strategic Communications and Corporate Communications, with experience aligning communications strategies to business goals.
- Proven ability to develop and manage brand Messaging that is clear, consistent, and tailored to diverse audiences and regions.
- Extensive leadership experience managing high-performing communications teams in multinational or cross-cultural environments.
- Exceptional written and verbal communication skills, with the ability to influence senior stakeholders and represent the brand externally.
- Experience in reputation management, crisis and issues communications, and executive visibility programs.
- Advanced skills in communication planning, analytics, and use of digital and social media channels to scale brand impact.
- Bachelor’s degree in Communications, Public Relations, Marketing, Business, or a related field; advanced degree is an advantage.
- Proven track record in global brand or corporate communications leadership roles, preferably within trading, FMCG, or related industries.
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