Writer and Editor, Customer Advocacy (Product Marketing)

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Written by AI from the job title and company, not by Cloudera, so some details may not match this job. The employer's own page has the real description.

Overview

As a Writer and Editor for Customer Advocacy within Cloudera’s Product Marketing team, you will be responsible for creating compelling narratives that highlight customer success stories and product values. Your role will involve collaborating closely with the marketing team and other stakeholders to translate technical information into engaging content that resonates with customers and stakeholders alike. You will play a pivotal role in shaping how our products impact real-world use cases and customer experiences, driving engagement and fostering brand loyalty through high-quality written content.

Job Responsibilities

• Develop and write customer case studies, testimonials, and success stories that effectively communicate the value of Cloudera products.
• Collaborate with product managers, sales, and marketing teams to gather insights and data that informs content strategy.
• Edit and proofread marketing materials to ensure clarity, consistency, and adherence to brand guidelines.
• Conduct interviews with customers and industry experts to extract powerful narratives for written content.
• Maintain an organized content calendar to track projects, deadlines, and deliverables.
• Utilize SEO best practices to optimize written content for increased visibility and engagement.
• Support the creation of presentations, white papers, and other marketing collateral as needed.

Qualifications

• Bachelor’s degree in English, Marketing, Communications, or a related field.
• Minimum of 3-5 years of experience in content writing, editing, and storytelling, preferably in a tech or B2B environment.
• Strong portfolio demonstrating exceptional writing and editing skills.
• Proficiency in SEO principles and experience implementing them in content production.
• Excellent research skills and the ability to distill complex concepts into clear, engaging content.
• Proficient in Microsoft Office Suite, content management systems, and collaboration tools.

Technologies & Tools

In this role, the Writer and Editor will utilize a variety of technologies and tools to enhance content development and collaboration. Familiarity with content management systems (CMS) such as WordPress or Drupal, graphic design tools like Adobe Creative Suite, and project management software such as Trello or Asana will be essential. In addition, utilizing analytics tools to gauge content effectiveness and engagement metrics will also be part of the responsibilities.

Ideal Candidates

The ideal candidate for this position will possess a combination of creativity, technical acumen, and interpersonal skills. They should be detail-oriented, capable of meeting deadlines without compromising quality, and adept at working in a collaborative team environment. A passion for storytelling, particularly within the technology sector, along with the ability to adapt writing styles to various target audiences, will significantly contribute to success in this role. Furthermore, candidates should demonstrate a proactive approach to learning and adapting within a fast-paced, dynamic market.