Account Director, Brand Partnerships- East Coast

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Job Overview

The Account Director, Brand Partnerships - East Coast at Genius will play a pivotal role in leading strategic relationships with key brand partners. This position involves developing and executing partnership strategies that drive revenue growth while ensuring the alignment of brand objectives with Genius's innovative offerings. The successful candidate will collaborate with cross-functional teams, manage a portfolio of high-profile accounts, and leverage industry insights to enhance client engagement and satisfaction.

Job Responsibilities

• Develop and maintain strong relationships with key brand partners to foster growth and collaboration.
• Lead negotiations and secure partnerships that align with the company’s strategic goals.
• Create and implement account plans tailored to the unique needs of each partner, ensuring successful execution and measurable results.
• Act as the primary point of contact for assigned accounts, overseeing all aspects of account management and service delivery.
• Analyze market trends and competitor activities to identify opportunities for brand growth and innovative partnerships.
• Collaborate with internal teams, including marketing, sales, and product development, to drive integrated solutions that meet partner objectives.
• Prepare and present regular performance reports and strategic recommendations to stakeholders.
• Attend industry conferences and networking events to enhance relationships and generate new business opportunities.

Qualifications

• Bachelor’s degree in Marketing, Business Administration, or a related field; MBA is a plus.
• 7+ years of experience in account management, brand partnerships, or business development, preferably in the media or entertainment industry.
• Proven track record of achieving revenue targets and driving organic growth within a portfolio of accounts.
• Exceptional negotiation, communication, and interpersonal skills.
• Strong analytical skills with the ability to derive insights from data and present them effectively to stakeholders.
• Knowledge of digital marketing strategies and partnership frameworks.
• Ability to operate in a fast-paced, results-driven environment while managing multiple priorities.

Technologies & Tools

The Account Director utilizes a variety of technologies and tools to manage client relationships and performance metrics, including Customer Relationship Management (CRM) software such as Salesforce and HubSpot, analytics platforms like Google Analytics for performance tracking, and Microsoft Office Suite for reporting and presentations. Familiarity with project management tools such as Asana or Trello is also beneficial.

Ideal Candidates

Ideal candidates for the Account Director position should possess a strategic mindset and robust leadership qualities. They should be adept at building relationships, demonstrating empathy and understanding for client needs while driving initiatives that align with both their objectives and the company’s vision. A passion for creativity and innovation in brand partnerships, coupled with resilience and adaptability in facing industry challenges, will set successful candidates apart.