Assistant Manager

Company Description On the Beach Surf Shop is a locally rooted retail business serving the surfing and coastal lifestyle community in Monterey, CA. The shop offers a curated selection of surfboards, wetsuits, apparel, and accessories for customers ranging from beginners to experienced surfers. Team members focus on knowledgeable, friendly service and building long-term relationships with customers and the local community. The environment is fast-paced, customer-facing, and hands-on, with an emphasis on teamwork, reliability, and a passion for surf and beach culture. The company values staff who are proactive, safety-conscious, and committed to maintaining an inviting, well-organized store.
Role Description The Assistant Manager is a full-time, on-site role based at On the Beach Surf Shop in Monterey, CA. This role supports the Store Manager with daily operations, including supervising staff on shifts, organizing schedules, and ensuring consistent customer service standards. The Assistant Manager helps manage inventory, restocking, and merchandising, keeping displays clean, appealing, and aligned with store promotions. Daily tasks include handling customer inquiries and concerns, processing sales and returns, overseeing opening and closing procedures, and maintaining store cleanliness and safety. The role also assists with training new team members, monitoring performance, supporting local events or promotions, and contributing ideas to improve sales, customer experience, and operational efficiency.
Qualifications

• Experience in retail or customer-facing roles, with strong customer service and communication skills.
• Proven ability to support or lead a team, including shift supervision, basic scheduling, and coaching.
• Comfort with point-of-sale systems, cash handling, and basic reporting or record-keeping.
• Strong organizational skills, attention to detail, and the ability to manage inventory and merchandising.
• Reliable, punctual, and able to work a flexible schedule, including weekends, holidays, and peak seasons.
• Ability to stand for extended periods, move merchandise, and maintain a safe, clean store environment.
• Interest in surfing, outdoor activities, or coastal lifestyle retail is highly beneficial.
• Previous experience in an assistant manager, key holder, or senior sales associate role is a plus.
• High school diploma or equivalent required; additional coursework or training in retail management is an advantage.