Associate Channel Marketing Manager - Carmel, Indiana or Remote Indiana

This job was posted over 30 days ago, so it has most likely closed. See newer jobs like it.

Written by AI from the job title and company, not by Allegion, so some details may not match this job. The employer's own page has the real description.

Job Overview

The Associate Channel Marketing Manager at Allegion is responsible for developing and executing effective marketing strategies that drive channel performance and enhance brand visibility in the market. This role involves collaboration with various stakeholders to create tailored marketing materials and campaigns that support channel partners and maximize sales opportunities. The position also entails analyzing market trends and channel performance data to inform strategic decisions and improve overall marketing effectiveness.

Job Responsibilities

• Assist in the development and execution of channel marketing strategies to achieve sales objectives.
• Create and maintain marketing collateral and digital content that appeals to channel partners and end-users.
• Collaborate with the sales team to identify opportunities for channel promotions and incentives.
• Monitor and analyze market trends to provide insights for product positioning and channel initiatives.
• Manage relationships with key channel partners, ensuring consistent communication and support.
• Evaluate the effectiveness of channel marketing campaigns and adjust strategies based on performance metrics.
• Coordinate training and support sessions for channel partners to improve product understanding and sales techniques.

Qualifications

• Bachelor's degree in Marketing, Business, or a related field.
• 2+ years of experience in channel marketing or a related area.
• Strong analytical skills, with the ability to interpret data and translate insights into actionable strategies.
• Excellent communication and presentation skills, both written and verbal.
• Proficiency in Microsoft Office Suite and marketing automation tools.
• Familiarity with digital marketing and social media platforms.
• Strong organizational skills and the ability to handle multiple projects simultaneously.

Technologies & Tools

The Associate Channel Marketing Manager will utilize various technologies and tools to execute their responsibilities effectively. This includes marketing automation platforms such as HubSpot or Marketo, analytical tools like Google Analytics to monitor campaign performance, content management systems for maintaining marketing materials, and collaborative tools such as Slack or Microsoft Teams for seamless communication with team members and partners.

Ideal Candidates

An ideal candidate for the Associate Channel Marketing Manager role will possess a solid blend of marketing expertise and interpersonal skills. They should demonstrate a proactive approach to problem-solving and possess a strong detail-oriented mindset. A passion for driving results through effective channel strategies, along with the ability to collaborate with diverse teams and stakeholders, will make a candidate stand out. Additionally, an agile mindset to adapt to changing market conditions and innovative thinking to enhance channel performance are key characteristics for success in this role.