Digital Marketing Manager (Remote, Chicago)

About this kind of role

What a Digital Marketing Manager (Remote, Chicago) usually does. The employer's own details are in the listing.

Typically does: A Digital Marketing Manager plans, executes, and optimizes digital marketing campaigns to increase brand awareness and drive sales. Responsibilities often include managing social media presence, overseeing email marketing efforts, and analyzing website traffic. They may also be involved in search engine optimization (SEO) and pay-per-click (PPC) advertising. This role requires a strong understanding of digital marketing principles and a data-driven approach to decision-making.

Tools and skills: Proficiency in Google Analytics, social media management platforms, email marketing software (like Mailchimp or Constant Contact), and content management systems is generally expected, alongside strong analytical, communication, and project management skills.

Good fit for: Individuals who are detail-oriented, creative, and passionate about leveraging digital channels to achieve business goals often thrive in this role.