Job Description
About us
ASA Creative Studio is recruiting a Marketing & Communications Manager on behalf of a client in the aerospace and defense industry.
Our client designs and develops advanced defense systems that protect people and support national security objectives. The company collaborates with government agencies, prime contractors, and allied partners to deliver mission critical capabilities.
As its portfolio continues to expand, the company seeks an experienced Marketing & Communications Manager to lead the strategic positioning and external representation of its products within the aerospace and defense industry.
Position Summary
The Marketing & Communications Manager is responsible for the development and execution of the Company's overall marketing and communications strategy, including the manner in which Singularity Defense Corp's products and capabilities are presented to the aerospace and defense industry, government stakeholders, and strategic partners. The position requires close collaboration with executive leadership, program teams, and business development personnel to ensure that all external communications are consistent, compelling, and compliant with applicable regulatory requirements.
Key Responsibilities
- Marketing Roadmap: Plan and maintain the annual marketing roadmap, outlining the Company’s key events and aligning tentpole moments (e.g., major trade shows, product milestones, and industry occasions) that the brand can capitalize on, so that campaigns, content, and resources are scheduled around them.
- Strategy Development: Develop and implement communication plans and go-to-market strategies that align with the Company's strategic objectives, product roadmap, and business development priorities.
- Content Management: Oversee the Company's digital and print content, including corporate websites, socials, blogs, newsletters, and email campaigns, as well as data sheets, case studies, and other marketing collateral, ensuring consistency with brand standards and messaging.
- Public Relations: Manage press releases, media relations, and brand awareness initiatives; cultivate and maintain relationships with trade press, industry analysts, and partner communications teams to secure accurate and positive coverage.
- Campaign Coordination: Coordinate cross-functional, 360 marketing campaigns that integrate digital, print, advertising, public relations, and events, including the Company's presence at industry trade shows, conferences, and partner events (e.g., AUSA, Sea-Air-Space, Farnborough, DSEI), such as booth strategy, executive briefings, and supporting collateral.
- Performance Analysis: Track engagement metrics and campaign performance, and prepare regular reports assessing the effectiveness of marketing and communications initiatives to inform future strategy.
- Regulatory Compliance: Coordinate with Legal, Security, and Export Control functions to ensure that all external communications comply with ITAR, EAR, and other applicable regulations governing defense-related content.
- Internal Communications: Manage internal communications that support employees' understanding of corporate strategy, product direction, and significant organizational announcements.
- Team Leadership: Lead and mentor marketing and communications staff, and manage relationships with external agencies and contractors supporting the Company's marketing functions.
Core Skills Needed
- Communication: Exceptional written, verbal, and editorial abilities, with demonstrated capacity to translate complex technical information for a range of audiences.
- Project Management: Strong organizational skills with a demonstrated ability to manage multiple deadlines and cross-functional projects concurrently.
- Digital Tools: Proficiency with web content management systems, email marketing platforms (e.g., Salesforce, HubSpot), and social media management tools.
- Data Analysis: Ability to review performance metrics and apply findings to optimize the effectiveness of future campaigns.
Required Qualifications
- Bachelor's degree in Marketing, Communications, Public Relations, Journalism, or a related field.
- A minimum of five to eight years of progressive experience in marketing, communications, or public relations, including meaningful experience within aerospace, defense, government contracting, or another highly regulated industry.
- Demonstrated experience developing go-to-market and communications strategy for technical or complex products.
- Experience planning and executing integrated, 360° marketing campaigns across multiple channels.
- Working knowledge of export control considerations (ITAR/EAR) as applicable to marketing and public communications, or a demonstrated ability to acquire such knowledge promptly.
- Superior writing, editing, and executive-communication skills, with the ability to translate technical content for varied audiences.
- Experience planning and executing a company's presence at industry trade shows and conferences.
- U.S. Person status as defined under ITAR (U.S. citizen, lawful permanent resident, or protected individual), owing to this position's access to export-controlled information.
Preferred Qualifications
- Existing relationships with aerospace and defense trade media, industry analysts, or professional associations.
- Experience working directly with Business Development, Capture, or Proposal teams within a government contracting environment.
- Prior experience with a defense prime, government agency, or technology company serving the defense sector.
- Familiarity with brand and digital marketing platforms, including content management systems, marketing automation, customer relationship management, and analytics tools.
Compensation & Benefits
- Competitive salary commensurate with experience, together with performance-based incentives.
- Comprehensive health, dental, and vision benefits.
- 401(k) retirement plan with company match.
- Support for professional development and participation in industry conferences.
- The opportunity to shape the external communications strategy of a growing defense technology company.
How to apply
Interested candidates are invited to submit a resume and cover letter detailing relevant experience to [email protected], with the subject line "Marketing & Communications Manager Application."
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