Job Description
Position Overview
We are seeking a dynamic and relationship-driven professional to lead membership experience and growth initiatives. This role is responsible for overseeing the full member journey, from initial interest through onboarding, engagement, retention, and advancement.
The ideal candidate is both strategic and hands-on, with a passion for building strong communities, driving measurable growth, and delivering an exceptional member experience. This position partners across teams to ensure a seamless experience through education, communication, and engagement.
Key Responsibilities
Membership Growth & Conversion
- Drive membership and program growth through strategic outreach, engagement, and conversion efforts
- Oversee introductory experiences for prospective members and ensure timely, effective follow-up
- Guide prospects through next steps, including discovery conversations and enrollment
- Monitor and optimize conversion pipelines and performance
Member Experience & Engagement
- Own the day-to-day member experience from onboarding through renewal
- Serve as a primary point of contact for member support and relationship building
- Develop and execute strategies to increase engagement, retention, and reactivation
- Ensure new members feel connected and supported within their first 30 days
Program Oversight
- Support and grow professional development programs, including enrollment, progression, and completion
- Track program metrics and guide members through advancement pathways
- Maintain visibility into program performance and identify opportunities for growth
Community & Communication Management
- Oversee member communications to ensure timely, personalized, and professional interactions
- Support community engagement initiatives such as forums, campaigns, and outreach efforts
- Monitor trends in member feedback, engagement, and retention to inform improvements
Education & Content Coordination
- Coordinate execution of educational initiatives such as webinars and digital programming
- Manage speaker communication, timelines, and content workflows
- Support content and publication processes from editing through final delivery
Operations & Process Excellence
- Maintain accurate member records, tracking systems, and reporting
- Partner with internal teams to support billing, renewals, and account management
- Identify and implement improvements to systems, workflows, and the overall member experience
Success Measures
- Growth in membership and program enrollment
- Increased conversion rates from prospective to active members
- Strong member engagement and retention metrics
- Positive onboarding experience within the first 30 days
- Timely, accurate communication and execution
- Consistent delivery of educational and member-facing initiatives
Key Performance Indicators (KPIs)
- Membership growth and retention rate
- Program enrollment and advancement metrics
- Conversion rates (prospect to member)
- Member engagement metrics
- Communication response time
- Execution accuracy and timeliness
Additional Responsibilities
- Support team initiatives and special projects to drive organizational goals
Must be proficient in Microsoft Outlook, Teams, PowerPoint & Excel.
Role Details
- Salary: $70,000 - $80,000 based on experience plus bonus opportunity
- Location: Remote
- Travel: Up to approximately 10 times per year
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