Senior Partner Marketing Manager
Job Description
This employer is hiring for a Senior Partner Marketing Manager to scale their partner ecosystem and drive regional pipeline growth through strategic co-marketing initiatives. The role focuses on building demand-generation programs and fostering alignment between internal sales teams and external partners within the enterprise cloud and SaaS ecosystem.
The Role
• Develop and execute multi-quarter co-marketing plans and joint go-to-market strategies with strategic partners to achieve regional pipeline targets.
• Orchestrate high-velocity field campaigns, executive roundtables, and industry event sponsorships to source new business opportunities.
• Manage partner marketing operational budgets, ensuring fiscal compliance and optimal return on investment across all co-marketing activities.
• Track and report on partner-sourced and partner-influenced pipeline performance to support business reviews.
• Equip partner sales teams with outreach playbooks, templates, and digital toolkits to facilitate rapid campaign execution.
What You'll Need
• 6–8+ years of experience in Partner Marketing, Channel Marketing, Field Marketing, or B2B Demand Generation within the enterprise cloud or SaaS sector.
• Demonstrated success in co-marketing with major cloud vendors, global systems integrators, or independent software vendors.
• Proficiency with Salesforce, Partner Relationship Management (PRM) platforms, and account-mapping tools.
• Strong analytical skills with the ability to manage budgets, enforce lead-routing governance, and measure pipeline attribution.
What's On Offer
• Annual salary of $116,960 – $189,090, plus potential eligibility for equity and corporate bonus plans.
• Comprehensive benefits package including health insurance, 401(k) retirement savings, and paid time off.
• Generous parental and wellness leave programs.
• A remote-first work environment with approximately 15-20% travel required for team and partner engagement.
Apply via Haystack today!
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