Social Media Manager, Sports On Prime, Prime Video Sports

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Written by AI from the job title and company, not by Prime Video & Amazon MGM Studios, so some details may not match this job. The employer's own page has the real description.

Job Overview

The Social Media Manager for Sports On Prime will play a vital role in enhancing Prime Video's sports presence across various platforms. This position requires a strategic thinker with an eye for engaging content who can lead initiatives that promote Prime Video's sports offerings. The successful candidate will be responsible for developing and implementing social media strategies, managing content calendars, and fostering relationships with sports influencers and fans to maximize viewership and engagement.

Job Responsibilities

• Develop and execute comprehensive social media strategies tailored to Prime Video Sports, enhancing brand visibility and audience engagement.
• Create high-quality, engaging content for various social media platforms, including but not limited to Facebook, Twitter, Instagram, and TikTok.
• Monitor social media trends, analyze audience insights, and adapt strategies accordingly to optimize performance.
• Collaborate with marketing teams to align social media campaigns with broader promotional initiatives.
• Engage with sports communities and influencers to cultivate positive relationships that drive brand loyalty.
• Manage social media budgets and analyze campaign ROI, providing recommendations for future investments based on data-driven insights.
• Respond to customer inquiries and comments on all social media platforms in a timely and professional manner.
• Prepare regular reports on social media performance metrics and recommend improvements based on findings.

Qualifications

• Bachelor's degree in Marketing, Communications, or a related field.
• Minimum of 5 years of experience in social media management, preferably within the sports industry.
• Proficient in social media platforms and analytics tools (e.g., Facebook Insights, Twitter Analytics, Google Analytics).
• Strong written and verbal communication skills with a deep understanding of sports culture and trends.
• Ability to work under pressure, meet deadlines, and adapt to shifting priorities.
• Experience in content creation tools such as Adobe Creative Suite, Canva, or similar software.
• Demonstrated ability to manage social media advertising campaigns and budgets effectively.

Technologies & Tools

The Social Media Manager will utilize a variety of technologies and tools, including social media management platforms such as Hootsuite or Sprout Social, content creation software like Adobe Creative Suite, and analytics tools such as Google Analytics and social media insights systems. Familiarity with project management tools, such as Asana or Trello, will also be beneficial for effective collaboration and workflow optimization.

Ideal Candidates

The ideal candidate for the Social Media Manager position will possess a strong passion for sports paired with a creative mindset that drives content innovation. They will be proactive, detail-oriented, and possess excellent analytical skills to assess the impact of social media strategies. A collaborative spirit, coupled with strong interpersonal skills, will facilitate effective partnerships both internally and externally, enhancing the overall brand awareness of Prime Video Sports.