Social Media Marketing Manager

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Written by AI from the job title and company, not by Salespeak.ai, so some details may not match this job. The employer's own page has the real description.

Position Overview

The Social Media Marketing Manager at Salespeak.ai will oversee the strategic planning, development, and execution of social media strategies that enhance brand awareness, visibility, and engagement. This position involves utilizing analytics to drive content creation, foster community engagement, and generate leads to support business objectives. The ideal candidate will demonstrate a keen understanding of social media platforms, possess creative expertise, and collaborate with cross-functional teams to amplify Salespeak.ai's online presence.

Job Responsibilities

• Develop and execute a comprehensive social media marketing strategy aligned with the company's business goals.
• Manage social media accounts, ensuring content is consistent with brand voice and messaging.
• Create, curate, and manage published content (images, video, and written) across various social platforms.
• Monitor social media channels for engagement opportunities and respond to comments and inquiries in a timely manner.
• Anaylze and report on social media performance metrics, providing insights and recommendations for continuous improvement.
• Collaborate with marketing, sales, and product teams to ensure alignment in messaging and campaign goals.
• Stay current with industry trends, innovations, and emerging social media tools and platforms.
• Conduct social media audits to assess effectiveness and adjust strategies accordingly.

Qualifications

• Bachelor's degree in Marketing, Communications, or a related field.
• A minimum of 3-5 years of experience in social media marketing or digital marketing roles.
• Proven track record of managing successful social media campaigns.
• Strong understanding of social media platforms: Facebook, Twitter, LinkedIn, Instagram, and TikTok.
• Excellent written and verbal communication skills.
• Familiarity with analytics tools (e.g., Google Analytics, Hootsuite, Buffer, etc.) to assess engagement and campaign performance.
• Creative mindset with the ability to create engaging content that resonates with target audiences.

Technologies & Tools

The Social Media Marketing Manager will utilize a variety of software and tools to execute marketing strategies, including but not limited to social media management platforms like Hootsuite and Buffer, graphic design tools such as Canva and Adobe Creative Suite, as well as analytics platforms like Google Analytics and Facebook Insights to track performance metrics and audience engagement.

Ideal Candidates

The ideal candidate will possess a strong blend of creativity and analytical skills, allowing them to craft compelling narratives while leveraging data-driven insights to refine strategies. They should demonstrate a genuine passion for social media trends, have a proactive approach to problem-solving, and be adept at managing multiple projects simultaneously. Strong team collaboration and interpersonal skills are essential, as the candidate will work closely with various departments to drive successful campaigns and initiatives.